Brand Manager

Nucor • Lewisville, TX

1d

About The Position

Welcome to Nucor, where our unique culture sets us apart. Joining Nucor means becoming part of North America's largest steel and steel products manufacturer, offering unmatched career opportunities and stability. We are known for our innovative sustainability practices and are the continent's largest recycler. Our vibrant culture, built on personal connections and teamwork, empowers every team member with the freedom to innovate and contribute to our collective success. Experience a workplace where safety, efficiency, and meaningful personal connections define every day, enriching both our teammates and the communities we serve.
Nucor supports its teammates with top-tier benefits like Medical, Dental, Vision, and Disability Insurance, 401K and Roth accounts, Profit sharing, Pay-for-performance bonuses, Paid parental leave, Tuition reimbursement, Stock program, Scholarships and more.

Basic Job Functions:The Marketing Brand Manager will be an integral part of the Marketing Team and will be responsible for developing and executing marketing strategies to enhance the company’s brand image and value, ensuring consistent messaging across a variety of channels including websites, brochures, video, advertising, email, and more to support NIPG goals. The Marketing Brand Manager will be the strategic force behind shaping, elevating, and protecting the company’s brand and will work as part of a team to participate in the development of marketing campaigns to drive brand awareness, product commercialization, and education to new and existing customers. The Marketing Brand Manager plays a pivotal role in shaping how customers, partners, and the broader market perceive the company’s products and services. This role blends creativity with analytical thinking to ensure the brand stands out, resonates with target audiences, and drives measurable business growth.

This is a high‑impact position where you will shape how the world sees and experiences the brand. You will have the freedom to innovate, the responsibility to lead, and the opportunity to turn bold ideas into meaningful results.

Safety is the most important part of all jobs within Nucor; therefore, candidates must be able to demonstrate the ability to initiate, lead, and uphold safety policies, practices, procedures, and housekeeping standards at all times.

Requirements

• A bachelor’s degree in Marketing, Advertising, Business, or related field.
• A minimum of 3-5 years of related experience.
• Willingness and ability to travel occasionally.

Nice To Haves

• Proficient in Microsoft Suite including Dynamics
• Knowledge of Eloqua, Dynamics CRM, SEO, SEM, Social platforms for B2B and B2C, WordPress

Responsibilities

• developing and executing marketing strategies to enhance the company’s brand image and value
• ensuring consistent messaging across a variety of channels including websites, brochures, video, advertising, email, and more to support NIPG goals
• shaping, elevating, and protecting the company’s brand
• participate in the development of marketing campaigns to drive brand awareness, product commercialization, and education to new and existing customers
• shaping how customers, partners, and the broader market perceive the company’s products and services

Benefits

• Medical, Dental, Vision, and Disability Insurance
• 401K and Roth accounts
• Profit sharing
• Pay-for-performance bonuses
• Paid parental leave
• Tuition reimbursement
• Stock program
• Scholarships

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees