Brand Manager, Grocery Innovation

Post Consumer Brands•Lakeville, MN

1d•$102,931 - $152,338

About The Position

At Post Consumer Brands, we’ve spent generations showing up for families, starting with breakfast, the most important meal of the day. Our cereals have become a trusted part of daily routines, helping spark conversations, fuel busy mornings, and create everyday moments that bring families closer together, including their furry four-legged family members, who have recently become a part of our story. As families have evolved, so have we. What began at the breakfast table has expanded into snacks, peanut butter, and pet food, because caring for a family means feeding every part of it. With the addition of several iconic pet brands, we’ve extended our purpose: to make high-quality, accessible food for everyone under the same roof. This phase is still new, and that’s what makes it exciting. As we continue to grow across grocery and pet, we’re looking for people who care about good food, thoughtful work, and the kind of impact that stretches from store shelves to kitchen tables, and food bowls, across the country.

Requirements

Bachelor’s Degree required, MBA Preferred.
Minimum of 5-7 years in marketing management of consumer packaged goods
Knowledge of consumer packaged goods marketing, advertising, sales, trade and consumer promotion, market analysis, market research, budgeting, financial analysis, pricing, innovation, and strategic business planning.
Agility: Knows how to appropriately apply rigor of research and analysis to the level of risk anticipated in any endeavor. Able to move with purposeful urgency and shift gears seamlessly, when needed. Contingency planning and objective analysis are critical.
Focus: Builds a robust pipeline of opportunities, yet able to focus an organization on the critical few things that must be achieved. Knows when to ideate and when to execute – and ensures the organization is clear on work plans and launch cadence.
Accountability: Self-assured with ego in check. Hunger to identify what is working and improve that which is not. Dedicated to keeping the organization abreast of critical initiatives and performs effective post launch analysis without triggering defensiveness in others.

Nice To Haves

Role in leading innovation is a plus.

Responsibilities

Develop the strategy and oversee execution of a 36-month innovation pipeline for the ready to eat cereal and peanut butter, taking into account brand positioning, key competitive activity, unmet consumer needs, and key opportunity areas for key brands; responsibilities include idea generation, commercialization, launch and post launch management where applicable
Collaborate closely with R&D on near in and further technologies available and how/when to scale for our brands
Partner with cross-functional team members to ensure proper leverage of the PCB commercialization process and capabilities
Work with Insights and Analytics team to identify learning agendas to drive stronger understanding of the consumer and the trends shaping up consumer needs
Engage with Sales and Category Leadership teams to optimize new items sales materials and communications timeline
Establish a “best practice” playbook for the successful launch of sustaining innovation
Establish and trace critical KPIs for each new item launch, incorporating measurement into an innovation continuous improvement model
Identify necessary support plans for key innovation launches and collaborate with brand and customer marketing teams to ensure a successful launch and post launch optimization
Develop annual budgets, pricing guidelines and profitability targets for branded innovation launches
In partnership with Demand Planning and Sales, align to monthly consumption and demand forecasts
Develop the skills and abilities in a direct report while galvanizing and inspiring a broad cross functional group to deliver on innovation targets