Brand Creative Director
About The Position
The Fisher-Price Team is looking for an experienced Brand Creative Director that is highly skilled in conceptualizing and expressing big ideas across multiple touchpoints. Note that this is not a toy design role, but rather, an opportunity to think about and design for the brand itself. The ideal candidate must demonstrate a proven track record in developing strategically driven creative, with a strong understanding of campaign development, multi-audience communication targeting, content & graphic design, typography, and key art development. We are seeking someone that is collaborative and able to work alongside agency and cross-functional partners within marketing, packaging, live events, content, product design, and digital teams. Must have a passion for what we do every day – it’s all about parents and kids! While the scope of responsibilities will span across all consumer touchpoints, there is a desire for fluency and experience in digital marketing including social platforms, ecommerce, and content. Digital (UI/UX) experience is a bonus!
Requirements
- Versed and on-top of current trends (branding, content, gaming, art, pop culture, design & typography, advertising, social media, digital, entertainment, etc.).
- Excellent computer skills: Adobe Suite, and all relevant software tied to graphic design, animation, and content creation (a plus).
- Knowledge and understating of campaign strategies related to asset creation and development.
- Demonstrate the ability to translate core branding equities and tone through a variety of aesthetics (content, gaming, etc.).
- Tapped into global adult- & youth-oriented design, marketing campaigns and trends.
- Ability to see large picture while not losing focus of details.
- Openness to learn from others and the courage to inspire others.
- Ability to mentor and train new designers.
- 10+ years minimum in Art Direction, Brand Design, or Creative Leadership.
- Design Firm/Agency and/or in-house brand leadership experience strongly preferred.
- Demonstrated experience building and evolving iconic consumer brands.
- Experience with content creation including and beyond social (video, episodic, motion storytelling).
- Digital and Social experience preferred.
- Global brand experience a plus.
- Tenacious and full of creative energy!
- Relentless passion and enthusiasm for the work, finding solutions and always striving to make it better and more impactful.
- Entrepreneurial and innovative thinker who embraces change and taking on new challenges.
- Strong collaborator that takes personal accountability and love to work in a team environment.
- Effective in a dynamic fast-paced environment.
- Fast Learner.
- Self-motivated with a positive attitude.
- Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.
Responsibilities
- Conceptualize and execute ideas across all consumer touchpoints with best-in-class creative that is on trend and consumer-driven. Key areas included: Brand campaigns, Brand & Style Guides, key art development, ecommerce creative, motion graphics/video, and social media.
- Prioritize multiple projects at any given time and efficiently deliver on time.
- Art Direct and lead creative resources inside and outside the company.
- Maintain ownership of work from concept through final delivery while appropriately communicating with supervisor to ensure alignment.
- Excellent and persuasive presentation skills to gain buy-in from key stakeholders across the organization is required.
- Collaborate and partner with team of copywriters, producers, marketing partners and fellow designers in a positive and productive manner.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
