B2B Digital Marketing Specialist

Project ExpeditionNew York, NY
3dRemote

About The Position

Project Expedition, a fast-growing travel and tourism startup, connects people with the best tours and activities around the world, aiming to provide industry-leading service and support. We are seeking a B2B Digital Marketing Specialist to work closely with our Sales Team to help achieve company goals and targets by engaging with our clients via various digital marketing channels. The ideal candidate will possess an exceptional design aesthetic and excel at creating content and copy that effectively communicates our brand and products, driving growth and engagement.

Requirements

  • 3+ years of experience in digital marketing, preferably within B2B, SaaS, travel, or agency-facing industries
  • Proven ability to plan, organize, and execute multi-channel marketing plans with minimal supervision
  • Strong email design skills, including layout, formatting, and performance-driven content creation
  • Proven experience creating marketing assets such as PDFs, flyers, one-pagers, and branded collateral
  • Video editing experience for short-form marketing, training, and promotional content
  • Deep understanding of style guides and brand guidelines, with the ability to maintain consistency across all assets and channels
  • Strong data analytics mindset — comfortable reviewing performance data (open rates, click-through rates, engagement, conversions) to identify successes, gaps, and optimization opportunities
  • Campaign design and strategic problem-solving skills: able to take a business or sales challenge and translate it into a cohesive, multi-channel marketing campaign
  • High level of creative thinking paired with strong execution discipline
  • Highly organized, detail-oriented, and comfortable taking initiative in a fast-moving environment
  • Comfortable working independently while managing multiple priorities and deadlines
  • Excellent written and verbal communication skills
  • Fluent in English (written and spoken).
  • Proficient with digital marketing tools and platforms (social, email, design, analytics, CRM, AI tools). Excellent written communication skills — must be comfortable drafting copy, marketing campaigns, training content, press releases, and sales assets.
  • Ability to work independently, proactively, and with strong accountability.
  • Proven ability to meet deadlines, manage competing priorities, and execute consistently at a high level.
  • Comfortable working in a performance-driven environment with clear metrics and growth targets.

Responsibilities

  • Strategic Digital Marketing
  • Content Creation & Campaign Execution
  • Sales & Growth Alignment
  • Performance & Optimization
  • Advisor & Partner Engagement
  • Innovation & Efficiency

Benefits

  • Annual company bonus (up to a total of $3,000, based on company targets - deferred eligibility)
  • 15 days of leave (increases to 20 days at 2 years tenure)
  • Health Insurance (including an option completely covered by Fora HQ)
  • 401K company plan
  • Annual work from home budget $500
  • Annual training budget of $250
  • TSA Precheck (worth $80)
  • Annual Project Expedition tour credits of $750
  • Employee discounts on thousands of tours and activities
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