Audience Deputy, Strategy and Enterprise

The New York Times•New York, NY

5h•Onsite

About The Position

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. The New York Times is seeking an Audience Deputy, Strategy and Enterprise to define and action ambitious new approaches for growing our global readership. This person will act as the primary bridge between the newsroom and key enterprise departments like Product, Partnerships, Growth and Comms on newsroomwide priorities to ensure we are pulling all editorial and product levers to build engaged audiences at scale. You will report to the Newsroom Audience Director, helping them ensure our audience strategy is both ambitious and operationally rigorous as well as defining team norms and career ladders to support managers across functions. The ideal candidate is a systems-thinker who is eager to partner on cross-functional strategic projects while keeping a pulse on the rapidly evolving AI and platform landscape. We are looking for a proactive leader who is as adept at redeploying resources for sudden shifts as they are at architecting long-term growth for new audiences. This is an in-office position, based in New York City and includes regular attendance in the office four days each week. There may be some flexibility to work remotely per your departmental guidance.

Requirements

10+ years of work experience in digital media publishing or digital product development
5+ years of management and leadership experience
Experience working in a fast-paced news environment
Demonstrated operational skills to execute strategies and cross-functional teamwork
Demonstrated ability as a strong analytical thinker
Facility with audience data and making data-informed strategic decisions
Passion for The New York Times mission and commitment to be part of our innovation and growth

Nice To Haves

Demonstrated interest in and understanding of news media, audience strategies and Generative AI technologies
Ability to manage competing priorities and excellent interpersonal, analytical and communication skills

Responsibilities

Quickly and effectively marshal audience team resources to prioritize new work in a changing platform landscape or to higher-priority projects
Seed experimentation across the newsroom audience functions by identifying opportunities, tracking progress and, when appropriate, operationalizing new ways of working
Identify and execute new audience goals and targets for the newsroom, such as international or regional audiences
Establish a function dedicated to tracking and programming our journalism on emerging platforms, particularly AI platforms where we have commercial agreements
Ensure critical information, strategy changes and insights are shared effectively across newsroom and enterprise teams
Serve as the primary point of contact between the newsroom audience team, enterprise departments and stakeholders across portfolio brands
In collaboration with Product, Data and AI initiatives teams, create and rigorously test new, efficient audience tools, dashboards and insights, ensuring teams across the company have input, access and insight into the results
Oversee how we translate off-platform signals about The Times's credibility and turn them actionable recommendations for newsroom, Brand and Comms leaderships
With the Strategy and Ops lead, define explicit team norms and standardize hiring practices, career ladders and development milestones to support new managers and hires across all functions
Audit, maintain and manage vendor relationships, overseeing the budget and ensuring consistent training for newsroom staff on all external tools
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Benefits

For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock.
Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.
For roles outside of the U.S., information on benefits will be provided during the interview process.

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