Associate Strategic Planner

Tinuiti

23h•$70,000 - $80,000•Remote

About The Position

The Associate Strategic Planner plays a crucial role in the strategic planning department, supporting the development and implementation of marketing and business strategies. This entry to mid-level position is ideal for a highly analytical and creative individual who is passionate about understanding consumer behavior and market trends. The Associate Strategic Planner will work closely with senior strategic planners and cross-functional teams to contribute to campaigns that drive brand growth and consumer engagement

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field.
2-3 years of experience in strategic planning, marketing, or a related area, preferably within an agency or in-house marketing team.
Strong analytical skills, with the ability to distill complex data into actionable insights.
Basic understanding of marketing principles, consumer behavior, and the digital media landscape.
Excellent communication skills, both written and verbal, with the ability to present ideas clearly and persuasively.
Proven ability to work effectively in a collaborative team environment.
High level of creativity and curiosity, with a willingness to explore new ideas and approaches.
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and familiarity with research and analysis tools.

Responsibilities

Research and Analysis: Conduct comprehensive market research and analysis to understand industry trends, consumer behavior, and competitive landscapes. Translate findings into actionable insights to inform strategic decisions.
Support Strategy Development: Assist in the creation of strategic marketing plans, including identifying target audiences, setting objectives, and outlining tactics that align with client goals and budget.
Collaborative Planning: Work alongside senior planners and cross-functional teams, including creative, digital, media, and account management, to ensure strategic alignment across all campaign elements.
Campaign Support: Help monitor and analyze the performance of ongoing campaigns, suggesting optimizations and improvements based on data-driven insights.
Presentation Development: Aid in the preparation of clear and compelling presentations that communicate strategic plans and insights to internal teams and clients.
Innovative Thinking: Contribute to brainstorming sessions, encouraging creative and innovative approaches to solve client challenges and capitalize on market opportunities.
Learning and Development: Actively seek opportunities for professional growth, staying abreast of industry trends, strategic planning best practices, and emerging technologies.

Benefits

Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity
Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources

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