Associate, Social Media

Mattel • El Segundo, CA

1d

About The Position

What Your Impact Will Be: Create and ideate social media content and concepts for various audiences Coordinate social executions in collaboration with Mattel brand teams Manage social calendar and identify opportunities and gaps Write compelling copy that is on-brand and on-strategy Advice and develop social content strategy for various social platforms Create social assets that are optimized per social platform Support social coverage for real-time events (photos and video) as needed Monitor social platforms to identify activation opportunities Identify and optimize content opportunities based on social analytics Digest business, entertainment, corporate, and brand information and distill it into essential components Support web-related content updates using CMS Provide support and assistance in research (trends, topics) as needed Collaborate with cross-functional teams in a positive and productive manner Work on multiple projects at once, sometimes under time-sensitive deadlines Monitor news for topics relevant to Mattel and Mattel partnerships Vet apps, vendors, and platforms for opportunities and risks Support Philanthropy, Mattel Studios, Digital Gaming, and Corporate Communications initiatives as needed

Requirements

• 2+ years of experience managing social media for brand(s) including developing social strategies
• Awareness and understanding of social media management across platforms like Instagram, TikTok, LinkedIn, Facebook, and Threads
• Strategic understanding of the digital and social landscape and what works on various platforms and why
• Strong resourcefulness and solutions-oriented attitude
• Native social platforms editing knowledge and experience creating social stories
• Highly organized, positive thinker; willing to jump in and get the job done
• Superior communication skills with the ability to interact cross-functionally at all organizational levels
• Great command of the English language (grammar, spelling and vocabulary)
• Relentless attention to detail
• Experience using design software like Adobe Photoshop or Canva

Responsibilities

• Create and ideate social media content and concepts for various audiences
• Coordinate social executions in collaboration with Mattel brand teams
• Manage social calendar and identify opportunities and gaps
• Write compelling copy that is on-brand and on-strategy
• Advice and develop social content strategy for various social platforms
• Create social assets that are optimized per social platform
• Support social coverage for real-time events (photos and video) as needed
• Monitor social platforms to identify activation opportunities
• Identify and optimize content opportunities based on social analytics
• Digest business, entertainment, corporate, and brand information and distill it into essential components
• Support web-related content updates using CMS
• Provide support and assistance in research (trends, topics) as needed
• Collaborate with cross-functional teams in a positive and productive manner
• Work on multiple projects at once, sometimes under time-sensitive deadlines
• Monitor news for topics relevant to Mattel and Mattel partnerships
• Vet apps, vendors, and platforms for opportunities and risks
• Support Philanthropy, Mattel Studios, Digital Gaming, and Corporate Communications initiatives as needed

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed