Associate Product Manager

Solmetex Inc•Northborough, MA

3d•Hybrid

About The Position

The Associate Product Manager supports the planning, development, and execution of marketing programs and initiatives for the Regenerative Portfolio of products. This role contributes to brand and product marketing strategies, supports educational programs and industry trade shows, and collaborates cross-functionally to drive marketing initiatives that support commercial objectives. The position also evaluates marketing program performance and provides insights that help inform marketing decisions and improve campaign effectiveness. Brand and Product Marketing – Regenerative Portfolio Program Management – Support the development, implementation, and optimization of marketing campaigns and initiatives Marketing Operations Support – Support the development and maintenance of marketing content, collateral, and promotional resources

Requirements

Collaborative work style with strong interpersonal skills, to perform effectively within a small marketing team with a matrix structure that includes overlapping accountabilities
Ability to analyze and organize data and develop conclusions that optimize decision making
Ability to manage multiple projects with accountability to peers, in a fast-paced environment
Problem-solver, listen well, and flex to different styles and personalities
Strong communication skills, oral and written, are essential. Capability to write marketing content with assistance
Bachelor’s degree in business, marketing, communications or another related field.
1-3 years of experience in a Product Management or Marketing Management role

Responsibilities

Contribute to brand marketing campaigns, including supporting the development and execution of email, social media, and digital/integrated marketing initiatives
Support the development and refinement of sales support tools and localized marketing content to assist commercial initiatives
Manage updates to marketing literature, website content, and digital marketing assets to ensure accuracy and brand consistency
Support distribution partners by providing current branding guidelines, marketing content, and product messaging
Partner with the Director of Education to support clinical education initiatives, programs, and related marketing materials
Collaborate with the digital marketing team to support implementation of structured follow-up processes and engagement strategies for marketing programs
Analysis and report on the performance of marketing promotions and programs to identify trends and opportunities for improvement
Maintain and monitor competitive intelligence, product databases, and pricing information to support marketing strategy and decision-making
Performs other duties as assigned.