Associate, Marketing DataOps

Acxiom

11d • Remote

About The Position

The Associate, Marketing DataOps helps run the ‘control tower’ of Acxiom’s audience distribution data practice, managing and maintaining the efficient flow and implementation of client first party data assets, custom audience creation and monitoring overall utilization in support of financial tracking. The role works cross-functionally between internal and external business, product and ad operations teams to gather requirements, develop plans, and execute feasible data strategies and tactics. This role will manage day to day operations around data activation partners and will help create process for tracking client data utilization and monetization.

Requirements

• Bachelor’s Degree Required
• 2+ years of experience in digital media planning or media analytics, including a fundamental understanding of DSP, DMP, trading desk, or addressable audience segmentation
• Experience developing new processes from scratch and implementing these processes across multiple organizations
• Effective communicator who can simplify complex procedures
• MS Office fluency, including Excel pivot tables & chart making.
• Ability to handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly

Responsibilities

• Work with agency client teams, Data Strategy and Insights teams to understand, document, and clarify client data needs (stated and unstated) related to audience creation and activation
• Operate as a cross team liaison ensuring alignment both strategically and technologically to maximize the operational effectiveness and value of the client’s data assets.
• Track and report on client data intake and activation/syndication along with ad hoc data requests on a client by client basis
• Engage with client strategists and activation partners to create process for audience utilization and track related financial metrics
• Collaborate with Product Management and Ad Operations to guarantee that data pipelines will enable efficient activation of client data and measurement of KPIs.
• Partner with Finance to accurately track and document usage across agencies and help to communicate and facilitate billing processes for all audience related activity

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level