Associate Manager, Consumer Integrated Marketing - Strategic Bets

DoorDash USA • Washington, DC

29d

About The Position

DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business at DoorDash. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market. The Consumer Integrated Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow a specific portfolio of Strategic Bets. This role will report into the Strategic Bets team lead, and will own the strategy, development and execution of B2B2C integrated campaigns across the products they manage. You will work closely with cross functional teams to ensure we are driving impact to our consumers and DoorDash. The ideal candidate is someone who is comfortable operating at the lowest level of detail, keeping a strong pulse on business performance to ensure the cross-functional marketing team has a clear understanding of how we are pacing to quarterly and annual goals. They have experience building consensus with large cross-functional teams, and excel at tracking and communicating campaign performance while achieving marketing and business objectives.

Requirements

• Bachelor’s degree or higher; MBA a plus
• 5+ years as a Marketer spanning integrated marketing or brand and media
• Strong organizational skills, ability to manage at the lowest level of detail, and strong executional prowess.
• Excellent verbal / written communication and presentation skills and are able to organize critical info both to senior leaders, external partners, and cross-functional stakeholders.
• A creative and entrepreneurial mindset - you enjoy tackling unsolved problems, building, and finding creative solutions with limited resources.
• A love for collaborating and working on a team with extensive cross-functional experience partnering with groups across (both internal and external) marketing partners (ie. CRM, paid media, creative, etc), analytics, product, etc.

Responsibilities

• Oversee the integrated marketing strategy of 2-3 key strategic bets for DoorDash, which will include delivery and non-delivery based use cases for consumers to try DoorDash in a new way
• Write creative / strategic briefs, set the marketing strategy, oversee GTM deployment, deliver impact reporting, drive cross-functional alignment, and provide regular status updates on campaign progress with key stakeholders from sales, strategy & operations, marketing, and analytics.
• Develop customized marketing strategies and plans for key product initiatives and scale winning strategies to help the team achieve product market fit.
• Use a data-first approach to set goals for our campaigns and optimize our marketing against those goals, to improve profitability, volume, and DoorDash new customer acquisition.

Benefits

• a 401(k) plan with employer matching
• 16 weeks of paid parental leave
• wellness benefits
• commuter benefits match
• paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act)
• DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.
• For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
• For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level