Associate Director, Social Engagement (Influencer)

CMI Media Group•Parsippany, NJ

12d

About The Position

Our innovative content and social enterprise is seeking a dynamic and experienced Associate Director, Social Engagement to lead groundbreaking influencer strategies for our high-tier pharmaceutical and health clients. If you're ready to shape the future of health communications, we want to hear from you! About Us: We are a leading content and social enterprise dedicated to transforming how health brands connect with their audiences. With a commitment to innovation, data-driven insights, and measurable results, we empower our clients to achieve their most ambitious goals. We foster a collaborative and supportive environment where big ideas thrive, and professional growth is actively encouraged. The Opportunity: In this pivotal role, you will be instrumental in developing and executing thoughtful, data-driven influencer programs and enterprise-level social solutions. Working closely with our VP, Social Engagement, you will design and implement strategies that push boundaries and deliver exceptional outcomes. You will serve as a primary client contact, fostering strategic partnerships across our agency network and guiding our clients through the evolving landscape of social and influencer marketing.

Requirements

Experience: 6-10 years of related online marketing, web analytics, and research experience. Direct experience with digital media and/or social performance analysis is a significant plus.
Leadership: 2+ years of experience overseeing an agency capability, demonstrating strong leadership skills.
Social Expertise: Required experience with social media management tools such as Sprinklr or Khoros.
Project Management: Strong project management and prioritization skills, with the ability to drive high-quality work in a fast-paced environment.
Communication: Exceptional ability to effectively communicate complex results and strategies in a concise and compelling manner.
Strategic Acumen: Adept at developing and implementing new strategies, monitoring progress, and adjusting as necessary to achieve optimal results.
Multi-Tasker: Proven ability to manage multiple projects simultaneously without compromising quality.
Industry Knowledge: Experience and/or education in the Pharmaceutical (Pharma) industry is a significant advantage.
Technical Proficiency: Extensive experience with Microsoft Office (Excel and PowerPoint high efficiency). Knowledge of Tableau and other data visualization tools, Google Analytics, and Adobe Omniture is highly valued.

Responsibilities

Client Leadership: Serve as the primary client lead for brand influencer strategy and enterprise social opportunities, building trusted relationships.
Strategic Integration: Assist in creating a cohesive, integrated social offering across agencies, supporting internal objectives and client success.
Relationship Growth: Nurture and expand relationships with client social teams, facilitating their integration and continued growth.
Partnership Development: Support department leadership in building out innovative social content partnerships and pilot opportunities.
Cross-Functional Excellence: Regularly collaborate and interface with diverse cross-functional teams to deliver best-in-class thinking and action for our clients.
Mentorship & Development: Serve as a mentor to junior employees throughout the agency, fostering their growth and professional development.
Team Inspiration: Generate enthusiasm for and commitment to the client’s business among internal team members, stimulating maximum productivity and job satisfaction.