Associate Director, Search Engine Marketing

Horizon Media•New York, NY

18d•$110,000 - $135,000

About The Position

We are currently seeking highly motivated Associate Search Director to manage a team and client portfolio. Key tasks will include team leadership, establishing and maintaining relationships with internal and external clients, developing and administering Search and Digital account strategy, and championing innovation.

Requirements

6+ years’ experience directly related to Search Engine Marketing (Google, Yahoo!, Bing, etc.) with a focus on direct response campaigns (CPA, CPL, ROI, ROAS.)
Ability to train, motivate and manage individuals at multiple levels, from entry to manager level.
Exceptional quantitative skills and aptitude including advanced Excel skills.
An enthusiasm for learning about Search Engine Marketing on a fast-growing, thriving team.
Exceptional analytical skills to measure the success of the SEM programs and to expand upon that success.
Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively in person and in writing.
Excellent organizational skills and the ability to juggle multiple responsibilities.
Bachelor’s degree.

Responsibilities

Lead applicable Client relationship(s) on behalf of Search team.
Develop Paid Search strategy and testing methodology and roadmap for client(s).
Manage subset of Search team across multiple clients, establishing /refining processes for creating, implementing, tracking, analyzing and optimizing Paid Search campaigns in Google AdWords, Yahoo! Search Marketing, Bing, and other search engines.
Contribute to larger team training and learning agenda, leading cross-learning sessions among manager-level team members and below.
Manage daily relationships with key search engine representatives.
Set and manage expectation of client and internal teams.
Provide support on new business initiatives.