Associate Director, Paid Media

Socium Media • New York, NY

3d • $100,000 - $130,000 • Remote

About The Position

Want to join an agency where your hard work will be recognized? An agency where you’ll have abundant opportunities to learn and grow while significantly impacting your skillset and your client’s bottom line? If so, hi, we’re Socium Media! We’re a performance marketing agency recently awarded as one of Adweek’s Fastest Growing Agencies in the U.S. 👋🏻
We work with a wide range of clients, including Eberjey, Catbird, and Vince, to name a few. Helping brands grow their business is our forte—several of our performance marketing campaigns have received recognition from Digiday, US Search Awards, and others.
As a remote-first agency, our commitment to employee well-being is the key to our sustainable growth, and we’ve got the chops to show for it. Our company culture has received recognition from Inc. Magazine, Fortune Magazine, Google, and Great Place To Work®. We facilitate several in-person team-building events a year, including a team retreat during the fall, ‘Socium University’ courses for knowledge sharing and continuing education, and quarterly business review meetings to offer transparency on the state of the business and discuss anonymous comments or questions.
All that to say—it’s not only fun and fulfilling to work here, but your voice, opinions, and ideas matter, too. Does this resonate with you? Let’s dive into the specifics of this role!

Requirements

• Team player with excellent written and verbal communication skills (there is a reason this is the first bullet—it is our most important qualification)
• 5+ years of hands-on experience managing paid media programs, with deep expertise in paid social platforms such as Meta, TikTok, LinkedIn, Pinterest, Snap, or similar, and strong working knowledge of complementary paid channels, including search, shopping, etc
• Proven experience leading large, complex accounts with significant monthly media spend, including ownership of strategy, performance, pacing, and optimization across multiple platforms
• Strong analytical mindset with the ability to interpret performance trends, identify root causes, and translate data into actionable insights and strategic recommendations
• Advanced proficiency in Microsoft Excel or Google Sheets, including pivot tables, VLOOKUP or XLOOKUP, SUMIFS, and other formulas to support reporting, forecasting, and workflow efficiency
• Comfortable navigating ambiguity and change, with a proactive approach to problem solving and a willingness to challenge assumptions in service of better performance

Responsibilities

• Own day-to-day paid media leadership for some of Socium’s largest and most complex accounts, with a heavy emphasis on paid social–led programs supported by additional paid channels
• Collaborate across account teams to create blended paid media strategies that have the client’s KPI and goals as the north star
• Play an integral role as a leader on a number of our larger accounts that spend over $500k/mo
• Create scalable solutions for account work that are translatable to other account teams
• Implement and test new platform betas and features
• Work alongside Director and senior leadership to develop overarching channel strategy
• Work with Marketing on case studies, blog posts, think pieces/white papers, and other opportunities to showcase Socium’s Social leadership in the industry
• Maintain relationships with partners and vendors
• Stay on top of industry and platform updates, communicating them with the wider team
• Mentorship of junior team members, including troubleshooting complex account or platform issues and creating training modules
• Assist in new business audit and pitch process

Benefits

• Unlimited PTO
• Paid parental leave, inclusive of adoption
• Company-paid healthcare coverage
• Slavik 401(k) with up to 4% company match
• $300 yearly continuing education stipend
• Company donation match of up to $400 a year for any employee donations made to a 501(c)(3) nonprofit organization

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 11-50 employees