Associate Brand Manager, Snacking & Chunk

Lactalis American GroupChicago, IL
37d$100,000 - $110,000Onsite

About The Position

The Associate Brand Manager (ABM) plays a pivotal role in driving brand growth, and long-term equity for the snacking and chunk business at Lactalis Heritage Dairy. This role will be responsible for leading the planning, execution and analysis of various business initiatives. This role will gain broad exposure to all functional activities on the brand's business (including but not limited to Brand Development, Consumer Insights, Innovation, R&D, Sales, Operations, Revenue Management and Finance). This role will be responsible for management and execution driving growth for the business, in close collaboration with cross functional teams for the assigned cheese portfolio.

Requirements

  • Bachelor's Degree in Business, Marketing, or related field; MBA with Marketing emphasis preferred.
  • 3+ years of experience (2 years in marketing, product management, or brand management preferred)
  • Strong analytical and financial acumen, with the curiosity to learn and to interpret P&L dynamics and use data to influence decisions. Experience using syndicated data (IRI, Nielsen) to drive decisions.
  • Proven ability to lead and influence management and cross functional teams, manage multiple priorities and delivery results through others.
  • High bias for action and strong ownership mindset, with the ability to thrive in fast-paced, dynamic and ambiguous environment.
  • Exceptional communication skills, including clear verbal, written, and interpersonal capabilities.
  • Excellent organizational and project management skills, with attention to detail and ability to manage complex initiatives end-to-end.
  • Strategic, consumer-centric thinker with natural curiosity for category trends, competitive dynamics, and emerging market opportunities.

Responsibilities

  • Business Performance Analysis: Monitor and analyze sales trends, market share, volume and revenue drivers, and competitive activity. Diagnose performance drivers and recommend clear actions to close gaps or accelerate growth. Deliver in-depth reporting on multi-channel marketing and promotional programs to optimize ROI.
  • Brand Strategy & Planning: Support development of annual brand plans, long-term strategy, and innovation roadmaps grounded in consumer, category, and competitive insights.
  • Innovation & Renovation: Lead cross-functional teams through the stage-gate process for new product launches, formulation upgrades, and packaging enhancements. Manage product strategy, packaging design development, and collaboration with R&D, Consumer Insights, Manufacturing, Engineering, Sales, and Finance to bring concepts to market successfully.
  • Commercial Execution: Partner with Sales to activate customer-specific programs, develop selling stories, and ensure flawless retail execution.
  • Marketing Activation: Assists with developing annual integrated marketing programs, including omni-channel programs, PR, media, and social, to drive brand awareness, trial, and loyalty.
  • Project & Agency Management: Manage timelines, budget, and deliverables across creative, media, insights, and research partners to ensure seamless execution.
  • Cross-Functional Leadership: Act as the central point of connection for Finance, Operations, Supply Chain, R&D, Sales, and Insights, ensuring alignment and breakthrough execution.
  • Consumer Understating: Develop a deep comprehension of the consumer and leverage consumer insights to drive brand strategy and innovation.

Benefits

  • At Lactalis, we offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options.
  • We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one.
  • We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement.
  • Join us and grow your career.
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