ASSOCIATE BRAND MANAGER - PET HYGIENE

Hartz•Secaucus, NJ

65d•$105,000 - $115,000•Hybrid

About The Position

Join Hartz, where our love for pets drives everything we do. With over 95 years of commitment to pet care excellence, we are a trusted household name across the United States. Innovation is at the heart of our mission as we continuously strive to provide products that nurture the special bond between pets and their owners, ensuring they experience nothing but Unconditional Love. As leaders in the pet care industry, we are dedicated to pioneering advancements that enhance the well-being of pets, leading to happier, healthier, and longer lives. Our success is fueled by the passion and dedication of our diverse team members, who bring their unique perspectives and talents to every aspect of our work. We are committed to cultivating an inclusive and supportive work environment where individuals from all backgrounds and identities are valued and empowered to thrive. At Hartz, your contributions matter, whether collaborating in the office or embracing the flexibility of a hybrid work arrangement. Together, we empower our employees and furry companions to make a meaningful impact within our company and beyond. Join us in shaping the future of pet care and experience the joy of making a difference, one pet at a time. We are seeking an enthusiastic and creative Marketing professional who is eager to enhance their knowledge and skills in Brand Marketing to join our dynamic team. This is a unique opportunity to immerse yourself in the vital and rapidly evolving pet hygiene space. In this role, you will assist the Brand Management Team by leveraging data to inform and optimize our marketing and innovation/renovation plans. You will play a critical part in developing a deep understanding and insight into the hygiene category, focusing on analytics and consumer research. Your responsibilities will include analyzing market data, identifying consumer trends, and translating these insights into actionable strategies. Additionally, you will support the daily management of the business in areas like forecasting, new item development, and consumer communication by providing data-driven recommendations that deliver sales, market share, and profit growth targets. This position is located at our Secaucus, NJ corporate headquarters, and has the flexibility to work a hybrid schedule.

Requirements

Bachelor's Degree in Marketing, Business, or a related field with a minimum of 3+ years of Marketing experience, with at least 1 year as an Assistant Brand Manager or equivalent and 2 years in a senior Marketing support role for a CPG company
Experience in syndicated data analysis
Skilled in IRI (Circana)/Nielsen POS and Panel Data
Experience conducting market research and P&L analysis
Proficient in Microsoft Office Suite programs
Willingness and ability to travel domestically a few times a year

Responsibilities

Assist in the identification and development of new products, product improvements, packaging improvements, and line extensions - develop 3C/4P analysis and development. Partner with R&D.
Analyze and summarize results of market research and POS data
Monitor and analyze sales performance key drivers (POS based and internal shipments) and develop accurate forecasts.
Develop insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding.
Maintain knowledge of key competitive activity, new products, product improvements, and market/channel trends within the category to keep competitive. Maintain basic understanding of overall pet care/market trends shaping the industry.
Assist in S.K.U. portfolio management for the category and inventory working closely with cross functional team
Assist in the execution of consumer communication / promotional support, working with Hartz agency of record on 360-degree consumer activation.
Provide support to cross-functional project team to execute plans and provide direction on day-to-day management of business issues and opportunities.
Provide support to forecast volume and work through S&OP process in conjunction with Sales, Operations Planning and other parties as appropriate
Develop P&L's for new items / existing items to evaluate pricing/cost/trade support changes
Partner closely with Marketing Coordinator in development/approval of packaging design
Develop materials to execute consumer market research studies
Help maintain IRI database integrity for the category

Benefits

Hybrid Work Schedule: Enjoy flexibility with 3 days in-office and 2 days remote.
Pet-Friendly Culture: Bring your pet to work and enjoy a casual, inclusive environment.
Competitive Compensation & Benefits: Receive a generous 401(k) match with immediate vesting.
Generous Paid Time Off: Enjoy up to 34 paid days off annually, plus additional paid leaves.
Paid Parental Leave & Insurance: Company-paid parental leave, along with Life & Disability Insurance.
Comprehensive Health Coverage: Includes Medical, Dental, Vision, Healthcare FSA, and Mental Health Assistance program (EAP).
Tuition Reimbursement & Career Growth: Access to tuition reimbursement and other learning and development opportunities.
Employee Perks: Volunteer opportunities, fun employee events, and more!

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