Reporting to the (Senior) Brand Manager, you will identify and evaluate key business issues and drivers; analyze and interpret market data to take advantage of opportunities and minimize adverse trends and identify data driven demand signals to generate business growth opportunities. You will be the project integrator responsible for leading cross functional teams in consumer insights, pricing, forecasting, promotion, finance, operations and sales to drive growth for the business, and guide brand management projects from idea to execution through the stage gate process. You will partner closely with your Development counterpart to ensure a clear vision for the future of the business(es)