Assistant Director, Annual Giving Operations & Resources

University of Pennsylvania

44d

About The Position

The Assistant Director, Annual Giving Operations & Resources, provides essential support for the planning, execution, and tracking of integrated marketing and communications projects across Annual Giving. Reporting to the Director of Creative and Digital Strategy, this role helps manage project workflows, maintain creative briefs, and support the timely delivery of solicitation and stewardship materials. The Assistant Director assists with data collection and reporting to evaluate digital strategies, contributes new content to the SACAG Resource Hub, and conducts regular reviews to ensure its accuracy, usability, and relevance. They also develop toolkits and resources to build digital knowledge and support the Annual Giving community. Working collaboratively with colleagues across Development and Alumni Relations (DAR), this position plays a key role in helping teams leverage digital tools and resources to engage donors and achieve fundraising goals. Additional responsibilities may include supporting special projects and other duties as assigned.

Requirements

Bachelor's degree and 2 to 3 years of experience or equivalent combination of education and experience is required.
Strong graphic design skills and knowledge of Adobe Creative Suite, including but not limited to Illustrator, InDesign, Photoshop, and Premiere Pro.
Must have advanced knowledge in Microsoft Office Suite, including MS Excel, Word, and Teams.
Exceptional organizational, communication, and interpersonal skills.
Must be able to work independently, but also collaboratively, as part of a goal-oriented team.
Ability to travel, some evening/weekend work.

Nice To Haves

1-2 years’ experience in a customer service-oriented environment involving the use of technology and experience in alumni relations or development desired.
Knowledge of MS SharePoint and overall strong analytical skills is a plus.
Proficient experience with Salesforce Marketing Cloud and knowledge of HTML is preferred.
Basic knowledge of AMPscript is a plus.
Knowledge of CMS platforms (Salesforce desired) is highly recommended.
Experience with SMS texting platforms and social media management tools are a plus.
Demonstrates a high level of comfort with technology usage and willingness to learn the functionality of new platforms.
Experience with project management platform is preferred.
Knowledge of annual giving principles and techniques preferred particularly direct marketing with an understanding of multi-channel solicitation strategy.
Adept at bringing new perspectives and innovative thinking to traditional fundraising operations, with an eye toward continuous improvement, modern donor engagement, and advancing digital fundraising strategies.
This position works closely with internal partners across Penn DAR and student interns.

Responsibilities

Support the Director of Creative and Digital Strategy and the Associate Director of Digital Media & Creative Communications in coordinating and executing integrated marketing campaigns and projects across Annual Giving.
Regularly collect, analyze, and synthesize data to inform strategy and share key performance insights with stakeholders in the Annual Giving (AAG) community.
Build, maintain, and update data reports and summaries to monitor the effectiveness and impact of digital communications.
Develop and refresh content for SACAG Resource Hub; perform regular reviews to ensure materials remain accurate, user-friendly, and relevant.
Design toolkits and educational resources that strengthen digital fluency and operational knowledge across the Annual Giving (AAG) network.
Manage creative briefs and track project progress to support timely, on-budget delivery of marketing and stewardship initiatives.
Assist in the development of layout, design, and messaging for digital and print solicitation and stewardship communications.
Collaborate with Annual Giving team members to explore and apply emerging technologies that enhance donor cultivation, solicitation, and stewardship.
Work closely with colleagues across Development and Alumni Relations (DAR) to align efforts and drive shared success.
Provide dependable support for special projects and other duties as assigned.

Benefits

The University offers a competitive benefits package that includes excellent healthcare and tuition benefits for employees and their families, generous retirement benefits, a wide variety of professional development opportunities, supportive work and family benefits, a wealth of health and wellness programs and resources, and much more.
Health, Life, and Flexible Spending Accounts: Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family’s health and welfare. You can also use flexible spending accounts to pay for eligible health care and dependent care expenses with pre-tax dollars.
Tuition: Take advantage of Penn's exceptional tuition benefits. You, your spouse, and your dependent children can get tuition assistance here at Penn. Your dependent children are also eligible for tuition assistance at other institutions.
Retirement: Penn offers generous retirement plans to help you save for your future. Penn’s Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard.
Time Away from Work: Penn provides you with a substantial amount of time away from work during the course of the year. This allows you to relax, take vacations, attend to personal affairs, recover from illness or injury, spend time with family—whatever your personal needs may be.
Long-Term Care Insurance: In partnership with Genworth Financial, Penn offers faculty and staff (and your eligible family members) long-term care insurance to help you cover some of the costs of long-term care services received at home, in the community or in a nursing facility. If you apply when you’re newly hired, you won’t have to provide proof of good health or be subject to underwriting requirements. Eligible family members must always provide proof of good health and are subject to underwriting.
Wellness and Work-life Resources: Penn is committed to supporting our faculty and staff as they balance the competing demands of work and personal life. That’s why we offer a wide variety of programs and resources to help you care for your health, your family, and your work-life balance.
Professional and Personal Development: Penn provides an array of resources to help you advance yourself personally and professionally.
University Resources: As a member of the Penn community, you have access to a wide range of University resources as well as cultural and recreational activities. Take advantage of the University’s libraries and athletic facilities, or visit our arboretum and art galleries. There’s always something going on at Penn, whether it’s a new exhibit at the Penn Museum, the latest music or theater presentation at the Annenberg Center, or the Penn Relays at Franklin Field to name just a few examples. As a member of the Penn community, you’re right in the middle of the excitement—and you and your family can enjoy many of these activities for free.
Discounts and Special Services: From arts and entertainment to transportation and mortgages, you'll find great deals for University faculty and staff. Not only do Penn arts and cultural centers and museums offer free and discounted admission and memberships to faculty and staff. You can also enjoy substantial savings on other goods and services such as new cars from Ford and General Motors, cellular phone service plans, movie tickets, and admission to theme parks.
Flexible Work Hours: Flexible work options offer creative approaches for completing work while promoting balance between work and personal commitments. These approaches involve use of non-traditional work hours, locations, and/or job structures.
Penn Home Ownership Services: Penn offers a forgivable loan for eligible employees interested in buying a home or currently residing in West Philadelphia, which can be used for closing costs or home improvements.
Adoption Assistance: Penn will reimburse eligible employees on qualified expenses in connection with the legal adoption of an eligible child, such as travel or court fees, for up to two adoptions in your household.