Area Sales Manager - Premium Beverage Brand - Miami, FL
About The Position
Green House is seeking a high-performing Area Sales Manager (ASM) to drive brand growth and retail execution for a premium sparkling beverage brand. This role is responsible for accelerating velocity, expanding distribution, strengthening key retail partnerships, and driving best-in-class in-market execution. If you are competitive, relationship-driven, and energized by delivering measurable results in large-format retail environments, this is an opportunity to make a significant impact. The anticipated start date for this position is April 1, 2026. This is a project-based role expected to run through December 31, 2026, with the potential for extension based on business needs and performance.
Requirements
- 4+ years of CPG/beverage sales experience within off-premise channels required
- Large-format retail experience strongly preferred
- Distributor management experience required
- Proven track record of increasing distribution and velocity
- Strong negotiation and relationship-building skills
- High business acumen and comfort with Microsoft Office & Google Suite
- Strong presentation and communication skills
- Valid driver’s license and ability to travel throughout designated market
- Willingness to work early mornings and occasional weekends
- A passionate, competitive, and results-driven brand ambassador mindset
Responsibilities
- Focus on large-format retailers (Kroger, Walmart, Publix, HEB, Albertsons, etc.)
- Drive brand velocity to exceed Rest of Market by 200% across ~65 key accounts per market
- Secure new Points of Distribution (PODs) and expand cold-space merchandising
- Increase brand facings and shelf presence versus competitive set
- Execute merchandising standards including display builds, POS placement, and coupon activation
- Partner with client teams to implement retailer incentive programs
- Develop and execute localized sales strategies alongside distributor and brand teams
- Build strong retailer relationships and respond proactively to account needs
- Monitor inventory and proactively prevent out-of-stocks
- Deliver tailored solutions to drive sell-through and operational excellence
- Manage wholesaler/distributor incentive programming
- Participate in General Sales Meetings (GSMs)
- Conduct ride-alongs, market visits, and spot appointments
- Establish consistent communication cadence with distributor stakeholders
- Track performance against sales objectives
- Submit timely and complete reporting
- Utilize Repsly CRM for real-time KPI tracking
- Conduct ongoing SWOT analysis and provide strategic recommendations
- Gather and synthesize retailer insights for brand team
Benefits
- Unlimited Paid Time Off: Generous paid vacation days, holidays, and sick leave to help you recharge and maintain work-life harmony.
- Health and Wellness: Comprehensive health insurance coverage, including medical, dental, and vision plans.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
