Area Manager, Franchise Performance

Choice Hotels International • Minneapolis, MN

7d

About The Position

The Area Manager is a field-based individual contributor responsible for providing operations consulting for an assigned portfolio of economy hotels. This role advises franchised hotel owners and property-level management teams on improving hotel performance using Choice Hotels resources and services. The Area Manager acts as a trusted advisor, monitors hotel performance, and supports brand program objectives through virtual consultations and proactive engagement strategies.

Requirements

• Minimum of five years of relevant experience in hotel operations or hotel-level leadership; limited-service and/or economy hotel experience preferred.
• Extensive hotel operations management experience highly preferred.
• Strong written and verbal communication skills with proven ability to drive performance success.
• Skilled in training, consulting, and influencing stakeholders.
• Proficient in Microsoft Word, Excel, and Outlook.
• Self-motivated, organized, and able to manage multiple priorities.
• Demonstrated ability to exceed goals and meet deadlines.
• Bachelor’s degree or equivalent combination of education and work experience.
• Limited overnight travel required.

Responsibilities

• Serve as a trusted advisor to franchise owners and property-level management teams.
• Respond to hotel operations requests and guide franchisees to maximize return on economy-branded hotels.
• Monitor hotel performance metrics (GIS scores, guest satisfaction, brand ranking, compliance) to identify opportunities for improvement.
• Deliver virtual consultations using Choice proprietary systems and industry technologies (Choice Connect, Choice University, ChoiceAdvantage, ChoiceMAX, Rates Center, Medallia, Tableau, etc.).
• Support implementation of revenue management systems, property management systems, and revenue generation programs.
• Analyze guest satisfaction data and prescribe resources for improvement.
• Maintain accurate documentation in Salesforce and provide timely follow-up correspondence.
• Manage business expenses within budgetary guidelines.
• Stay informed on Choice programs, franchise requirements, and market trends to support franchisees.
• Collaborate with internal teams (Revenue Management, Franchise Development) and participate in franchise association activities.
• Support onboarding of new franchise owners and ensure property-level certifications are in place.
• Uphold Choice Hotels’ values: Be Bold, Be Quick, Listen, Be Curious, and Show Integrity.

Benefits

• Competitive compensation and benefits, including medical, dental, and vision coverage
• Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
• Financial benefits for retirement and health savings
• Employee recognition programs
• Discounts at Choice hotels worldwide

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 1,001-5,000 employees