Alliances Associate

Spaulding Ridge•Minneapolis, MN

About The Position

Spaulding Ridge is an advisory and IT implementation firm. We help global organizations get financial clarity into the complex, daily sales, and operational decisions that impact profitable revenue generations, efficient operational performance, and reliable financial management. At Spaulding Ridge, we believe all business is personal. Core to our values is our relationships with our clients, our business partners, our team, and the global community. Our employees dedicate their time to helping our clients transform their business, from strategy through implementation and business transformation. What You Will Do and Learn We are looking for a proactive and detail-oriented Alliances Associate to support and execute Spaulding Ridge’s co-sell efforts, partner marketing initiatives, events strategy, and alliance engagement efforts. This role is ideal for someone who thrives in a fast-paced environment, enjoys building relationships, and is passionate about driving brand visibility and partner collaboration. You will play a key role in enhancing our presence through building channel relationships, webinars, conferences, and channel events, while also supporting strategic alliances—with a clear path to owning and managing key technology partnerships.

Requirements

Self-starter with a collaborative mindset and a passion for building relationships
2+ years of experience in sales, partner marketing, or alliance management
Strong organizational skills and ability to manage multiple projects simultaneously
Excellent written and verbal communication skills
Willingness to travel 20%+ across the U.S. and Canada
Familiarity with Salesforce or other CRM tools
Bachelor’s degree required

Nice To Haves

Experience in a professional services or B2B tech environment preferred

Responsibilities

Collaborate with Alliances and Go-to-Market leadership to execute a cohesive event and partner marketing strategy that drives awareness, engagement, and pipeline through trade shows, webinars, in-person events, and speaking engagements.
Plan, coordinate, promote, and execute all aspects of webinars and partner-led events, showcasing Spaulding Ridge’s expertise and joint value propositions with key technology partners.
Support direct alliance engagement by coordinating joint marketing activities, managing partner communications, and tracking KPIs.
Own and maintain deal registrations across partner portals, ensuring timely and accurate submissions that support sales and alliance goals.
Manage and curate client stories and success narratives in collaboration with marketing and client teams to support partner marketing and sales enablement.
Oversee the end-to-end event and sponsorship planning process, including researching opportunities, evaluating venues, managing invitations and RSVPs, and overseeing logistics.
Handle all aspects of onsite event execution, including ordering supplies, signage, swag, and coordinating shipping and receiving.
Partner with the marketing team to develop compelling messaging and co-branded content that aligns with Spaulding Ridge’s brand and partner narratives.
Analyze the success and impact of each event and partner campaign through ROI reporting and lead tracking in Salesforce.
Assist project leaders with on-site client event coordination and executive briefings.
Maintain detailed records of event budgets, partner activities, and feedback to inform future planning.
Represent Spaulding Ridge at industry events and partner forums, articulating our value and differentiators.