Admissions Website and Communications Project Manager

Tufts University•Medford, MA

17d

About The Position

This is an 18-month limited-term position. The Admissions Project Manager has primary responsibility for project managing the redesign of the undergraduate admissions and aid website, coordinating content and technology needs across internal stakeholders, including the Office of Undergraduate Admissions, Student Financial Services, University Communications, and Tufts Technology Services, with the hired vendor(s) to ensure a smooth process and a strong final product. In addition, the Project Manager manages select communication and prospect funnel-building vendor partnerships for Undergraduate Admissions, creating, editing, and/or approving content, partnering with vendor liaisons, and assessing effectiveness of partnerships. The Communications Project Manager contributes to the development of digital assets to be deployed across channels, including videos, social media, written content, and emerging mediums in support of communicating the Tufts experience to prospective students and other audiences.

Requirements

Bachelor’s Degree and 5-7 years' experience

Nice To Haves

Master’s degree preferred

Responsibilities

Project manages the overhaul and subsequent maintenance of the undergraduate admissions and aid website, serving as point person for the vendor(s) involved in the project, and addressing the needs and vision of key internal stakeholders.
Serves as project manager for the redesign of the admissions.tufts.edu site
Serves as primary liaison with the vendor, University Communications, and Tufts Technology Services on behalf of the Office of Undergraduate Admissions
Coordinates and schedules the work for each stakeholder and department
Keeps project on schedule; provides regular updates to stakeholders
Contributes communications direction and areas of focus to website project
Writes copy, creates content, and gathers images/videos for web pages
Manages select vendor partnerships with communications and technical needs
Serve as primary point of contact and lead communications liaison for select vendors, including virtual tour vendors such as YouVisit and SummerBridge, providing content and strategic direction
Serve as primary point of contact and lead communications liaison for SCOIR and other recruitment and marketing lead generation vendor partners, providing content and strategic direction
Assess effectiveness of select vendor partnerships and opportunity for enhancement of partnership
Assists in the development and deployment of content and digital assets to support recruitment efforts and institutional messaging
Develop and deploy communications and digital assets, including videos, social media content, written content, and emerging mediums
Collaborate with communications partners in Undergraduate Admissions and University Communications to ensure alignment with institutional messaging and recruitment/enrollment objectives