Account Manager - Local Markets

USA TODAY Co.
8d$45,000 - $55,000Remote

About The Position

USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com Are you passionate about helping businesses grow through smart, data-driven marketing strategies? At LocaliQ, we empower local businesses to reach more customers online—and we’re looking for an Account Manager who thrives on building relationships, driving results, and delivering exceptional client experiences. In this role, you’ll be the primary point of contact for your clients, managing advertising campaigns across multiple platforms—search, display, social, and our own digital and print media. You’ll combine strategic planning with performance analysis to ensure clients not only meet but exceed their marketing goals. If you’re a proactive problem-solver with a strong understanding of digital marketing and a passion for collaboration, this is your opportunity to make an impact in a fast-paced, innovative environment.

Requirements

  • Bachelor’s degree in business, marketing, advertising, or related field.
  • 2+ years of hands-on experience managing digital advertising campaigns.
  • 3+ years in client-facing account management or customer service.
  • Strong technical skills and ability to analyze campaign data.
  • Excellent communication and relationship-building skills.
  • Proficiency in Excel and PowerPoint; CRM experience a plus.

Nice To Haves

  • Google Ads and Google Analytics certifications preferred.
  • Proficiency in Excel and PowerPoint; CRM experience a plus.

Responsibilities

  • Own the Client Relationship: Build trust, maintain transparency, and deliver results aligned with business objectives.
  • Drive Success: Plan and manage campaigns across search, display, social, and print to maximize ROI.
  • Collaborate Across Teams: Work closely with sales and optimization teams to develop strategies and execute campaigns.
  • Communicate Value: Provide regular performance reviews and insights to keep clients informed and engaged.
  • Stay Ahead of Trends: Monitor campaign performance, identify opportunities, and recommend creative solutions to improve results.
  • Ensure Consistency: Maintain a unified marketing message across all channels.
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