Account Executive, SME
About The Position
As an Account Executive for our Direct Response team, you will play a key role in scaling our performance advertising business. This is a strategic, client-facing position focused on acquiring and growing direct advertiser relationships across performance-driven small & medium enterprise (SME) brands. Your mission will be to drive adoption of the Outbrain Direct Response by Teads platform among performance marketers who are laser-focused on conversion KPIs such as CPL, CPA, ROAS, and CPI. You’ll leverage your deep AdTech experience to articulate how our platform’s targeting, optimization, and traffic quality capabilities deliver real business results. You’ll work closely with internal product, account management, and technical teams to ensure a seamless experience for new clients — from prospecting and onboarding to scaling spend and delivering ongoing performance. This role demands a proactive hunter mindset, a strong understanding of performance marketing, and a passion for solving advertisers’ goals through data-driven solutions.
Requirements
- 3+ years in AdTech, preferably at a demand platform.
- Experience working with performance marketing clients (small & medium enterprise brands, direct response agencies).
- Strong understanding of performance advertiser goals: CPL, CPA, ROAS, CPI, RPC.
- Proven sales track record in the digital advertising or programmatic space.
- Excellent communication, negotiation, and presentation skills.
- High proficiency in English (spoken and written) is a must.
- Familiarity with campaign optimization.
Responsibilities
- Build and manage a pipeline of direct advertisers and performance marketers globally.
- Drive new business through outreach, networking, and platform demos.
- Understand client KPIs (CPL, CPA, ROAS, CPI) and pitch value propositions accordingly.
- Collaborate with account management and tech teams to ensure seamless onboarding and campaign success.
- Maintain up-to-date knowledge of programmatic trends, competitor offerings, and client needs.
- Meet and exceed revenue targets and business development goals.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
