Account Director, VIP/Influencer

AZIONE•New York, NY

2d•$120,000 - $140,000

About The Position

We’re looking for an Account Director to lead Influencer + VIP across a portfolio of fashion, lifestyle, and consumer brands. This is not a coordination role, it’s a culture-driving, relationship-led, revenue-minded position. You should be deeply embedded in the talent ecosystem - influencers, celebrity, stylists, managers, publicists, agents, etc. - and know how to translate relationships into moments that move brands forward. You understand the full spectrum of influence: Micro → Macro → Mega Organic → Paid → Affiliate-driven performance Cultural relevance → Commercial impact You don’t just follow trends, you spot them early, shape them, and plug brands into them in a way that feels earned.

Requirements

6+ years experience across influencer, VIP, or talent
Proven ability to execute across: Micro → Macro → Mega influencers Organic + Paid + Affiliate programs
Deep, active relationships with celebrity stylists
Strong understanding of what’s culturally relevant right now, and what’s next
Experience integrating affiliate / performance (ShopMy, LTK, etc.) into programs
Ability to think both creatively and commercially
Highly organized, but not rigid; comfortable moving fast and figuring things out

Responsibilities

Serve as senior lead across Influencer/VIP workstreams, owning strategy, execution, and outcomes
Act as the client’s go-to for all things talent, translating business goals into culturally relevant partnerships
Identify and drive organic growth opportunities (campaigns, partnerships, always-on programs)
Partner with senior leadership to evolve scopes and scale programs
Build and lead full-funnel influencer + VIP strategies across: Organic seeding Paid partnerships Celebrity + stylist dressing Affiliate / performance programs (ShopMy, LTK, etc.)
Identify the right mix of voices - from niche authority to mass reach - to drive both credibility and conversion
Concept and execute campaigns that tap into culture, not just calendars
Translate trends, moments, and emerging platforms into actionable brand opportunities
Own and grow relationships across: Talent managers, agents + publicists Celebrity stylists + glam teams
Drive consistent celebrity dressing moments, placements, and cultural visibility
Identify and secure high-impact talent partnerships (earned + paid)
Secure celebrity sightings and moments that extend into media + social
Oversee end-to-end execution of influencer + talent campaigns: Talent sourcing + vetting Negotiation + contracting Content direction + approvals Reporting + performance optimization
Lead seeding programs that actually land, not just send product
Concept standout mailers and moments that cut through feeds and group chats
Ensure all programs ladder back to clear KPIs (reach, engagement, conversion, affiliate performance)
Strong understanding of affiliate ecosystems (ShopMy, LTK, Impact, etc.)
Ability to build programs that bridge brand and performance
Partner with clients on commission structures, tracking, and optimization
Identify influencers who drive not just content, but commerce
Maintain and continuously grow a high-value, highly responsive network across: Influencers (all tiers) Celebrity + VIP Stylists Managers, agents, publicists
Be known as someone who gets things done quickly and well
Lead, mentor, and elevate junior team members across influencer + VIP
Set the bar for taste, speed, and execution
Foster a team culture that is proactive, plugged-in, and solutions-oriented