Account-Based Marketing Specialist
About The Position
Scale, Impact, and Elevate Strategic Growth as our next Account-Based Marketing (ABM) Specialist! Are you ready to redefine how we engage with global powerhouses? As an ABM Specialist at Trimble, you will lead high-touch, hyper-personalized marketing strategies for our most critical accounts. By blending deep research with creative execution, you will work in lockstep with sales leaders to position Trimble as an essential partner, directly accelerating multi-million dollar deals and shaping the future of industrial technology. About Us: Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling and data analytics, Trimble enables essential industries including construction, geospatial and transportation. Whether it's helping customers build and maintain infrastructure, design and construct buildings, optimize global supply chains or map the world, Trimble is at the forefront, driving productivity and progress. Corporate: Trimble empowers customers to drive productivity and progress with connected hardware and software solutions. What Makes This Role Great: In this role, you will enjoy a rare low coverage ratio, allowing you the creative freedom to conduct deep-dive research and craft bespoke campaigns that resonate at the executive level. You won't just be running ads; you will be a strategic architect within a dedicated "pod," directly influencing win rates and driving measurable pipeline growth for the world's most complex organizations.
Requirements
- You have 2+ years of experience in B2B marketing with a proven track record in Account-Based Marketing (ABM) or Strategic Sales Support.
- You possess a natural talent for deep research and the ability to translate complex business needs into personalized, compelling marketing narratives.
- You are a collaborative powerhouse, experienced in working directly with senior sales teams to drive shared revenue targets.
- You have hands-on experience with ABM technologies and platforms, such as LinkedIn Campaign Manager, intent data tools, or CRM systems like Salesforce.
Nice To Haves
- Experience within the construction, transportation, or geospatial technology sectors.
- Proficiency in specialized ABM orchestration tools (e.g., Demandbase, 6sense, or Terminus).
- A background in content creation or copywriting tailored specifically for C-suite audiences.
Responsibilities
- Orchestrate hyper-personalized marketing journeys for a curated portfolio of strategic accounts, turning data-driven insights into high-impact campaigns.
- Partner intensely with Strategic Account Managers to align marketing tactics with specific sales goals, ensuring every touchpoint accelerates the deal cycle.
- Launch sophisticated multi-channel activations, including custom direct mail, LinkedIn Account-Based Ads, and tailored digital assets that capture executive attention.
- Identify and map new buying centers within global enterprises, expanding Trimble's footprint by engaging previously untapped stakeholders and decision-makers.
- Manage a diverse list of "ABM levers" to produce high-value client content, whitespace reporting, and intent data setups that provide a competitive edge.
Benefits
- Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans.
- Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
501-1,000 employees
