Website Administrator & Digital Communications Strategist

University of the District of Columbia • Washington, DC

64d • $81,241 - $85,378

About The Position

The Website Administrator & Digital Communications Strategist is a key technical leadership role responsible for managing, optimizing, and evolving the digital presence for UDC Law School. This position combines web development, contentstrategy, accessibility compliance, and technical support for digital communications to advance institutional goals in recruitment, retention, and community engagement. The role emphasizesthe creation and documentation of scalable processes and systemsthat ensure a consistent, accessible, and high-performing web and social media presence.

Requirements

• Bachelor's degree in Computer Science, Web Design, Digital Communications, or a related field.
• 3-5 years of experience in web administration, digital strategy, or related roles, preferably in higher education.
• Proficiency in HTML, CSS, JavaScript, and CMS platforms (e.g., WordPress, SharePoint).
• Strong understanding of SEO, UX/UI principles, and web accessibility standards.
• Experience with analytics tools (e.g., Google Analytics), graphic design tools (e.g., Adobe Creative Suite, Canva), and email marketing platforms.
• Excellent communication, project management, and documentation skills.
• Ability to work independently and collaboratively across departments.

Responsibilities

• Lead the development and execution of a comprehensive web strategy aligned with institutional priorities.
• Serve as the primary point of contact for all web-related initiatives, ensuring the website is functional, secure, accessible, and user-friendly.
• Oversee the architecture, design, and performance of the Law School's website and ensure mobile responsiveness and ADA compliance (Sections 504/508, WCAG).
• Implement and document scalable processes for content updates, page creation, and digital asset management.
• Manage and maintain the content management system (CMS), including WordPress, SharePoint, or Salesforce.
• Collaborate with academic and administrative departments to gather, curate, and publish content that supports the Law School's mission.
• Train faculty and staff on CMS usage and digital content best practices.
• Ensure consistency in tone, branding, and visual identity across all digital platforms.
• Track and analyze website traffic, user behavior, and content performance using tools like Google Analytics.
• Optimize web content for search engines (SEO) and improve site speed, accessibility, and usability.
• Generate regular performance reports and use insights to inform strategic improvements.
• Provide technical assistance for email platforms, digital newsletters, and communication systems (e.g., Constant Contact).
• Support faculty and staff with templates, integration, and troubleshooting for digital outreach tools.
• Ensure interoperability between the website and related digital communications systems.
• Collaborate with IT and external vendors to troubleshoot issues, implement updates, and integrate new technologies.
• Manage web hosting, domain services, and security protocols.
• Maintain documentation for all technical processes and workflows.
• Stay current with trends in web development, digital communications, and higher education technology.
• Ensure compliance with federal, state, and institutional regulations related to digital accessibility and data privacy.

Benefits

• Selectee will be eligible for health and life insurance, annual (vacation) and sick leave and will be covered under the University of the District of Columbia' s retirement plan (TIAA-CREF).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Educational Services
• Number of Employees: 1,001-5,000 employees