VP, Subscriber Growth

HP•Palo Alto, WA

About The Position

At HP, we believe in the power of ideas. Our vision is to create technology that makes life better for everyone, everywhere – every person, every organization, and every community around the globe. This motivates us – inspires us – to do what we do. To make what we want. To invent, and to reinvent. To engineer experiences that amaze. About the Role We are seeking an accomplished and visionary executive to serve as Vice President, Subscriber Growth. This leader will be responsible for developing and executing the strategy to drive subscriber acquisition, retention, and lifetime value across our portfolio of subscription-based products and services. Reporting directly to the SVP and Chief Operating Officer for Worldwide Print Business, this role will oversee a cross-functional team and collaborate with leaders in Print Category, CPSS, and Marketing, to deliver ambitious subscriber and revenue growth targets. The ideal candidate will exhibit outstanding autonomy, strong leadership skills, and the ability to collaborate seamlessly across all organizational levels, while representing the business with authority and influence. Position Overview Responsible for developing and running the Subscriber Growth Print Category business, defining strategies and plans across world-wide markets. Lead and inspire a high-performing team, including Market Business Leaders, Product Managers, Program Leaders, and Business Management. Develop and execute a comprehensive subscriber growth strategy, including acquisition, engagement, retention, and monetization, aligned with company objectives. Foster a culture of innovation, accountability, and collaboration across all organizational levels. Engages with key stakeholders to communicate category performance, present plans, and align on strategic initiatives to drive growth. Own the end-to-end subscriber journey, optimizing every touchpoint from registration and onboarding to renewal and win-back. Drive initiatives to reduce churn, increase customer lifetime value, and maximize subscriber satisfaction. Leverage advanced analytics and predictive modeling to identify growth opportunities, inform strategy, and measure performance. Establish and manage KPIs to track subscriber growth, retention, and engagement. Align resources and priorities to the highest-value opportunities, ensuring effective execution of growth initiatives. Identify and capitalize on new market opportunities, including product innovation, pricing strategies, and channel expansion. Stay ahead of industry trends and competitors move to maintain a leadership position in subscription growth. Deliver on budgeted subscriber and revenue targets, managing OPEX and investment to ensure sustainable growth. Drive operational efficiencies and transformation initiatives to support long-term scalability. Key Competencies Aligning to the Strategy: You deeply understand the Print strategy and can bring it to life across the Subscriber Growth Print Category team. You will be able to combine strategic acumen with your operating strength to ensure strategies and programs are grounded in a deep understanding of customer needs. You provide clear direction, set clear priorities, and allocate resources to the highest value opportunities. Further, understand how to optimize decision making and track / measure success to maximize value and drive revenue. Leadership : You can lead effectively in a complex environment and deliver results; be able to influence without direct authority; able to balance between competing priorities and be flexible and creative; an advocate for innovation and change across the organization, demonstrate thought leadership. Consults with business leaders to drive and influence strategic decision-making within a broad scope. Results Driven: You set compelling goals and are tenacious in accomplishing them. You have an ability to set priorities, allocate resources, take accountability, and achieve results. Leading People: You are a collaborative leader with a high degree of emotional intelligence who inspires, manages, coaches and respects people. You have an inclusive style; build trust, frank dialogue and respect, and foster teamwork. You have a clear commitment to developing key talent and building future leaders. You empower team members and foster a culture of accountability. Data driven: You can plan and execute data driven cases. You can balance high level scenarios Vs. very detailed situations. Must judge and calibrate complex business cases, connecting many sets of information & balancing risk/opportunities. Independence: You deliver on an agreed roadmap (Operational, Transformational). Must advocate HP’s interest and confirm strict measures against internal & external parties. You are ready and able to entertain tough discussions. Collaborative: You have experience collaborating across a matrix as part of driving best practices.

Requirements

Bachelor’s or Graduate degree in Business, Marketing, Analytics, or related field; MBA preferred.
15+ years of business experience in Marketing, Business development, Partner Management, Finance or Category.
10+ years of people management experience.
Strong track record of customer empathy and a focus on partner engagement.
Demonstrated success in driving subscriber or recurring revenue growth at scale.
Experience managing P&L and delivering on financial commitments.
Strong communication, negotiation, and stakeholder management skills.
Excellent verbal and written communication skills, including negotiation and influencing.
Ability to simplify, taking complex problems and vague visions and turning them into a simple model for others to follow.
Superior business acumen.
Strong relationship management skills, including partnering and consulting.
Strong leadership skills, including team building, conflict resolution, and management.
Ability to lead multiple, large, time sensitive projects or work streams.

Responsibilities

Responsible for developing and running the Subscriber Growth Print Category business, defining strategies and plans across world-wide markets.
Lead and inspire a high-performing team, including Market Business Leaders, Product Managers, Program Leaders, and Business Management.
Develop and execute a comprehensive subscriber growth strategy, including acquisition, engagement, retention, and monetization, aligned with company objectives.
Foster a culture of innovation, accountability, and collaboration across all organizational levels.
Engages with key stakeholders to communicate category performance, present plans, and align on strategic initiatives to drive growth.
Own the end-to-end subscriber journey, optimizing every touchpoint from registration and onboarding to renewal and win-back.
Drive initiatives to reduce churn, increase customer lifetime value, and maximize subscriber satisfaction.
Leverage advanced analytics and predictive modeling to identify growth opportunities, inform strategy, and measure performance.
Establish and manage KPIs to track subscriber growth, retention, and engagement.
Align resources and priorities to the highest-value opportunities, ensuring effective execution of growth initiatives.
Identify and capitalize on new market opportunities, including product innovation, pricing strategies, and channel expansion.
Stay ahead of industry trends and competitors move to maintain a leadership position in subscription growth.
Deliver on budgeted subscriber and revenue targets, managing OPEX and investment to ensure sustainable growth.
Drive operational efficiencies and transformation initiatives to support long-term scalability.