VP, Strategy at Social-first Creative Agency
About The Position
In this crucial leadership role, you’ll wear many hats, including: strategy team leader, thought leadership leader, and future-whisperer. You’ll champion unexpected, culturally-connected work; you’ll evangelize the future of social & culture; and you’ll help identify opportunities for our agency in this next phase of rapid growth. We’re looking for a high-EQ leader who thrives on mentorship to nurture our incredible strategists and Social Media Management team, and help evolve our unique approach to strategy. You’ll be a key leader at M+S, reporting to our Co-Founder, Geoffrey Goldberg, an innovative leader who’s committed to personal growth.
Requirements
- Minimum of 15 years of marketing strategy, between agencies and/or large consumer brands
- Substantial experience in creative agencies is required
- A natural evangelical, seeing the future and inspiring & training others to get there
- Lives & breathes social. Vast experience in social-first campaigns, always on social channels, and influencer-centric work.
- Have played a key role in new business and organic growth: identifying opportunities, developing positioning strategies, and presenting insights that drive partnership expansion
- Extensive experience in disruptive thinking, platform innovation, and non-traditional campaigns
- Spends an embarrassing amount of time on TikTok / IG Reels
- Compelling storyteller
- Fluency with data and analytics
- Passion for building deep client partnerships
- Independent, entrepreneurial leader who thrives in creating structure for their team (and then disrupting it)
- Spreads joy
Responsibilities
- Strategy Team Leadership. Support and direct our strategy department, which includes campaign strategists as well as social media managers.
- Guide the team to deliver outstanding work for clients and internal stakeholders
- Mentor the team and facilitate their professional development
- Plan and guide team growth as we scale
- Client Whisperer. Empower our clients to reach new heights in their brands and careers.
- Build trusted thought partnerships with our clients, so they call us before they even know what they want to brief us on
- Inspire and energize clients with what’s possible for their brand and their social-first creativity
- Distill unstated client needs into compelling partnership briefs
- Thought Leadership. Advance Movers+Shakers’ position as an innovative voice -- with clients, employees, and the industry at large.
- Observe and articulate emerging trends in social media & brand marketing
- Develop new campaign strategies and approaches
- Assist in developing client trainings, blogs, white papers, and industry insight reports
- Tune into culture and the zeitgeist
- Agency Leadership. Refine and expand the role of the strategy function, and improve processes for seamless cross-functional collaboration.
- Help grow and refine the best role for strategy and social media management in our disruptive agency model
- Help establish accountabilities and processes among strategy, creative, account, and other internal teams
- Drive revenue growth by aiding in strategic account planning and other initiatives
- New Business.
- Drive new business wins by crafting high-impact pitches and proposals
- Collaborate with cross-functional teams to craft compelling narratives that address client challenges and inspire them with unexpected solutions
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Education Level
No Education Listed
Number of Employees
51-100 employees
