VP, Strategic Planner

Circa - IPG DXTRA•Chicago, IL

12h

About The Position

Golin is a global, award-winning public relations agency that helps companies create change that matters. Together, we discover powerful human truths that bind us, create with bravery, and collaborate inclusively and obsessively. Golin's 1700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi-market, regional and global communications programs. Every agency is talking about AI. At Golin, we are using AI to rewrite the rules of PR. We’re even promising to become the first fully AI-integrated agency. We are committed to upskilling our workforce, democratizing access to tools, and integrating AI into our daily work to maximize the value we deliver to our clients. Our expertise ranges from brand-building and cutting-edge digital content to corporate reputation, healthcare advocacy and measurement. Golin aligns earned-first, data-driven creative with the customer journey through our collaborative G4 Model to deliver maximum impact for clients. Our roster includes many of the largest CPG, retail, food, healthcare technology and consumer service companies in the world. VP, Strategic Planner We’re looking for someone who is obsessively curious about what's shifting in culture, and ruthlessly focused on what that means for business. At Golin, you’ll work with the industry’s best: teams who led our agency to being PRWeek and SABRE's Global Agency of the Year, and the first PR firm to win a Cannes Grand Prix. Our Chicago strategy team is small by design, working across 20+ of the most recognized brands in culture. There’s no hiding behind layers. You’ll walk the talk with lots of room to excel.

Requirements

10+ years of strategy, ideally from an agency background (advertising or PR)
A deep understanding of how culture drives behavior
An ability to work fast across categories without losing specificity
Curiosity to peek behind corners and unlock new opportunities
Storytelling that leads with evidence and lands with conviction
Proven ability to collaborate across disciplines (creative, account, media, digital)

Responsibilities

Spot cultural signals and make them actionable for one of the agency’s biggest clients
Turn complicated business problems into strategies that get people talking
Write briefs.
Lead the thinking.
Counsel the clients.
Own the output.
Raise the bar on process, tools, and what "good" looks like for the team
Lead beyond your accounts on new business, agency innovation, mentorship

Benefits

A team that backs bold thinking and the people behind it
Visibility and growth opportunities on some of the world’s most recognizable brands
A chance to shape the future of the agency

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