VP, Sales

GumGum • Minneapolis, MN

4h

About The Position

GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions. We champion effective advertising that uplifts and respects consumers. Our proprietary Contextual, Attention, and Creative solutions create the perfect match between a brand and a consumer in the right moment and mindset. Founded in 2008, GumGum is headquartered in Santa Monica, California, and operates in 19+ markets.

To be a part of this next phase of digital advertising that prioritizes data privacy, please visit www.gumgum.com/careers
The Vice President of Sales will be instrumental in spearheading GumGum's market-leading contextual advertising platform across outer markets West of the Mississippi. Reporting to the SVP of Sales, this pivotal role demands a seasoned sales executive with a proven track record of success in the online media landscape.
The VP of Sales will be responsible for leading and developing a high-performing sales team, fostering key relationships within the advertising community, and driving revenue growth through the successful adoption of GumGum's innovative solutions. This dynamic leadership position requires a deep understanding of the online media ecosystem, exceptional team management skills, and the ability to forge strategic partnerships that deliver tangible value to clients.

Requirements

• Bachelor's Degree in Media or Marketing/Advertising field
• 10+ years of selling experience in digital advertising sales)
• Experience managing a team to deliver a large book of business (15M+)
• Demonstrated experience coaching team members to improve performance
• Must have strong selling experience and track record of hitting or exceeding sales targets demonstrated with a list of brand and agency contacts in addition to other assignments in the region
• Willingness to travel 50% of the time
• Proficient in SalesForce (is comfortable logging meetings, calls, pulling reports, etc.)
• PowerPoint, Excel and Word skills a must
• Must possess superb written and verbal communication skills
• Uses Seller Crowd and checks the trades for updates on accounts
• Strong and strategic relationship building with clients
• Attention to detail and organization in daily tasks
• Quick at problem solving internally and externally while managing stakeholders through the process
• Fundamental understanding of business drivers (P/L, Operating Statement, COGS, Revenue, etc.)
• Applies analytical skills to interpret data and uses independent judgment and discretion in developing solutions to a variety of work problems

Responsibilities

• Outer Territories Sales Team Leadership
• Cultivate High-Performance Teams: Foster a collaborative and results-oriented sales culture, ensuring team members are empowered to achieve exceptional results. Oversee GumGum’s Outer Territories and Indies Sales Team and team productivity, building a highly inclusive culture ensuring team members thrive and organizational outcomes are met.
• Drive Talent Development: Recruit, onboard, and develop top sales talent, providing ongoing coaching and mentorship to enhance individual and team performance.
• Set and Achieve Ambitious Goals: Translate sales strategies into actionable goals, implement performance management frameworks, and coach team members on account-based strategies to maximize revenue potential.
• Promote a Positive Employee Experience: Create a supportive and engaging work environment where team members feel valued and motivated to excel.
• Champion Best Practices: Continuously seek out and implement innovative sales methodologies and best practices to drive team productivity and efficiency.
• Lead by Example: Exemplify GumGum's values and ethical leadership principles, inspiring trust and respect within the team.
• Drive Revenue Growth for Outer Territories and Indies Agencies
• Deliver on Revenue Targets: Achieve and exceed revenue targets for the Outer Region, consistently driving year-over-year growth through proactive sales initiatives.
• Build Strategic Partnerships: Develop and nurture strong relationships with key brand and agency contacts and clients, gaining a deep understanding of their business needs and providing tailored GumGum solutions.
• Generate New Business Opportunities: Identify and qualify sales opportunities from marketing leads, as well as through proactive prospecting and outreach.
• Expand Existing Client Relationships: Upsell current clients on new and existing products, leveraging GumGum's expertise in In-image and In-video display advertising and additional suite of offerings.
• Focus on Key Categories: Drive sales activation and relationship development within key Outer region key verticals
• Foster Client-Centricity: Gather and communicate valuable client insights to internal Product teams, ensuring GumGum's offerings continuously evolve to meet market demands.
• Collaborate Cross-Functionally: Partner with Account Managers, Strategists, and other internal teams to ensure seamless client onboarding, campaign execution, and achievement of client objectives.
• Lead Strategic Initiatives: Collaborate with the North American Leadership Team to develop, manage, and execute strategic sales initiatives that drive significant revenue growth and market expansion.

Benefits

• At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness.
• The total rewards package offered also includes an employer-matched 401(k) retirement plan, and depending on the role, participation in a bonus, commission, or stock incentive program.
• Learn more about our U.S. benefits & perks package at gumgum.com/benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive