VP Sales & Commercial Strategy

Mitutoyo America•Aurora, IL

11d•$150,000•Onsite

About The Position

This position provides strategic leadership and direction for the company’s sales organization, overseeing both the Small Tools and Capital Equipment divisions. This role ensures alignment, consistency, and accountability across all sales channels including distributor, direct, OEM, and e-commerce. Working closely with the President and the VP of Small Tools Sales & SVP of Capital Equipment and Sales department, this leader will define the company’s commercial strategy, unify forecasting and pipeline management, strengthen market penetration, and ensure profitable growth. This position will also partner with finance, marketing, and operations to drive product profitability analysis, pricing integrity, and sales process excellence. Reasonable Accommodations Statement To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable Accommodations may be made to enable qualified individuals with disabilities to perform the essential job functions.

Requirements

Bachelor’s degree in Business, Sales, or related field (MBA preferred).
10+ years of progressive sales leadership experience with responsibility for multiple divisions or channels.
Proven success in industrial or manufacturing environments encompassing capital equipment and consumable products.
Strong financial acumen with the ability to manage pricing, margins, and profitability strategies.
Demonstrated success leading senior leaders (VP level or equivalent).
Exceptional communication, strategic planning, and executive collaboration skills.
Proficiency in CRM, analytics, and forecasting platforms.

Responsibilities

Lead, mentor and support the VP of Small Tool and SVP Capital Equipment Sales to ensure unified direction and consistent performance standards.
Set measurable objectives, monitor performance, and address gaps or underperformance proactively.
Align divisional strategies with corporate growth objectives and cross-selling opportunities.
Promote collaboration with Marketing, Product Management, and Customer Success to enhance customer engagement and market impact.
Establish accountability structures that align divisional and corporate sales goals.
Develop and execute annual and long-term sales strategies across all channels and product divisions.
Oversee market segmentation, account planning, and channel development to maximize growth potential.
Collaborate with the executive team on sales forecasts, target setting, and incentive design.
Partner with the President and marketing leadership to coordinate product launches, promotional campaigns, and volume planning.
Strengthen accessories, parts, and service programs to expand recurring revenue share.
Implement and enforce pricing and margin strategies that reflect total product value and protect profitability.
Support educational outreach and institutional partnerships that position the company as an industry thought leader.
Create, implement and review sales policies to ensure effectiveness and profitability.