VP, Merchandising & Retail

BSE Global•Brooklyn, NY

1d•Onsite

About The Position

The Vice President, Merchandising & Retail will define the vision, strategy, and execution for BSE’s retail and merchandising operations, blending strategic business leadership, creative direction, and operational excellence. The ideal leader will bring deep retail expertise, strong creative instincts, and a proven ability to deliver growth by aligning brand storytelling with merchandising strategy. They will continuously innovate the consumer journey, elevate product design and assortment, and unlock new revenue streams through bold ideas and best-in-class partnerships. This role will architect a scalable merchandising ecosystem that spans: Nets and Liberty retail & e-commerce Private label brands and exclusive collaborations Licensing and IP-driven initiatives In-venue and omni-channel consumer experiences

Requirements

15+ years in merchandising, retail strategy, or licensing, ideally within lifestyle, sports, or fashion sectors.
Demonstrated ability to blend creative vision with financial acumen, driving profitable growth and brand relevance.
Proven success in omni-channel retail, from e-commerce to experiential in-venue retail.
Expertise in licensing, product development, and strategic partnerships.
Strong negotiation skills and a robust industry network across retailers, manufacturers, and licensees.
Inspirational leadership style with the ability to motivate creative and business teams alike.
Highly analytical and data-driven, with a passion for innovation and consumer trends.

Responsibilities

Lead the merchandising vision across BSE's brands, ensuring assortments, design, and quality standards reflect the brand’s creative and commercial goals.
Architect a future-forward commercial strategy, integrating e-commerce, in-venue experiences, and new retail concepts that engage audiences and drive revenue.
Champion creative product development, leveraging cultural insights and trend forecasting to introduce innovative collections and collaborations.
Oversee inventory planning and financial performance, including open-to-buy, pricing models, and revenue projections.
Optimize the consumer experience, from store design and checkout technology to assortment curation and digital integration.
Build strategic partnerships with leading brands, designers, and licensees to deliver exclusive product collaborations and enhance brand equity.
Collaborate cross-functionally with Marketing, Creative, Partnerships and Digital teams to ensure merchandising amplifies brand storytelling and audience engagement.
Leverage data and insights to inform assortment planning, pricing strategies, and product development decisions.
Lead, develop, and sustain a high-performing team, fostering creativity, accountability, and operational excellence.
Report to senior leadership on performance metrics, consumer insights, and growth opportunities.