VP, Integrated Marketing and Sales Client Solutions

The E.W. Scripps Company • New York, NY

2d • $200,000 - $225,000 • Hybrid

About The Position

Are you ready to lead the future of integrated marketing and drive revenue growth at one of media's most dynamic companies? Scripps is seeking a visionary VP, Integrated Marketing & Sales Client Solutions who will spearhead innovative sales and marketing programs that maximize our National, Local, sport and CTV partnerships. This leadership role offers the opportunity to create game-changing integrated marketing solutions while positioning Scripps as the partner of choice for advertisers and distributors.

Requirements

• BS/BA in related discipline preferred or equivalent years of experience
• Generally, 10+ years of experience in related field preferred
• Prior managerial experience preferred
• Excellent oral presentation skills and the ability to effectively communicate with internal and external stakeholders at the senior level
• Proven and successful track record to be creative that will drive business growth through leadership and innovation
• Possesses a strong creative sensibility, leadership skills and analytical ability
• Demonstrable experience in developing efficient strategies and business plans for all marketing aspects
• Strong written verbal and written communications skills, including presenting to large groups of people and senior management
• Committed team player with a collaborative attitude
• Ability to manage within a matrix management organization

Nice To Haves

• History of working in sports marketing, partnerships, or sports media preferred

Responsibilities

• Develop and steer winning integrated marketing sales strategies & execution aimed at accelerating National, Local, Sport and CTV revenue growth and strengthening key distribution relationships.
• Partner with Sales Leadership, Research, and Marketing to proactively identify new business opportunities, shape compelling go-to-market proposals, and drive enduring marketplace competitiveness.
• Champion deep, consultative relationships with key advertisers and distributors; identify evolving client needs and deliver bespoke, value-added solutions that set Scripps apart in the market.
• Harness the breadth of the Scripps portfolio including integrating Scripps IP to create integrated marketing opportunities and strategic sales programs that elevate the company's visibility and partner success.
• Oversee the creation of innovative sales campaigns, presentations, and events that showcase the value of Scripps' offerings and support sales teams in securing and growing top-tier advertising and distribution accounts.
• Develop and deliver integrated marketing and creative solutions for clients across the Scripps Sports portfolio, in close collaboration with league partners.
• Design and implement audience-engagement tactics and partner communications that translate into actionable sales opportunities and long-term business growth.
• Utilize performance analytics and market intelligence to monitor sales effectiveness, refine tactics, and ensure alignment with core business objectives.
• Oversee the production of persuasive sales collateral, creative assets, and promotional materials, ensuring consistency and competitive edge across channels.
• Lead integrated partnerships working directly with sports leagues and partners — including the WNBA, NWSL, and ATHLOS — to design customized ideas, activation programs, and commercial solutions monetizing non-media assets and brand-building experiences,.
• Partnership Marketing teams—equipping them with the strategic direction, support, and resources needed to deliver exceptional results for the sales organization.
• Collaborate closely with local teams to develop marketing decks and creative campaign ideas.
• Coordinate with CTV team to craft pitch-ready integrated marketing concepts, creative, and activations for all CTV and FAST channels.

Benefits

• A career path to grow your professional experiences
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retirement savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.
• More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Number of Employees: 1,001-5,000 employees