VP, Business Development
About The Position
As the VP of Business Development at TripleLift, you will report to the CRO and play a critical leadership role in driving the company’s growth through strategic partnerships. This role sits at the intersection of Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), Connected TV (CTV), Data Management Platforms (DMPs), Customer Data Platforms (CDPs), and Clean Rooms, with a strong emphasis on Retail Media and Search Ads platforms. TripleLift has unique Creative, Data, and Monetization assets that will continue to evolve across these segments. You will lead a team of ~5 high-performing individual contributors across the US, EU, and APAC to develop strategic partnerships, accelerate revenue growth, and expand our AdTech footprint within retail and search advertising.
Requirements
- Proven track record of driving successful business development and revenue growth in AdTech, with strong experience in Retail Media and Search Ads ecosystems.
- Deep expertise across DSP, SSP, CTV, DMP, CDP, and clean room technologies.
- Demonstrated experience leading and developing high-performing teams across multiple regions.
- Strong negotiation and deal-making capabilities with clear examples of igniting, structuring, and closing strategic partnerships.
- Excellent communication and executive presentation skills, with the ability to translate technical concepts into business value.
- Strong understanding of AdTech industry trends and regulatory considerations.
- Bachelor’s degree in Business, Marketing, Computer Science, or related field
- 8–12+ years of experience in Business Development, Strategic Partnerships, or Enterprise Sales leadership roles.
- Demonstrable strong work ethic and alignment with TripleLift’s company values.
Nice To Haves
- advanced degrees or certifications are a plus.
Responsibilities
- Develop and execute a global business development strategy to expand TripleLift’s presence in Retail Media and Search Ads, leveraging our SSP, Creative Tech, CTV, and Data/Clean Room capabilities.
- Identify, prioritize, and close new business opportunities and strategic partnerships across key segments; support post-deal enablement to ensure successful activation and growth.
- Establish and nurture partnerships with key stakeholders including retailers, advertisers, agencies, search platforms, and technology partners.
- Maintain close relationships with Retail Media agencies to understand evolving needs and align solutions accordingly.
- Oversee management of key partner relationships to ensure strong satisfaction, retention, and growth.
- Lead, mentor, and develop a high-performing global team of individual contributors, fostering a culture of accountability, collaboration, and results.
- Provide clear strategic direction, performance expectations, and coaching to drive individual and team success.
- Collaborate closely with regional Sales, Product, Marketing, and Account Management teams to ensure alignment and successful execution across US, EU, and APAC.
- Partner with regional leadership to tailor go-to-market strategies to local market needs.
- Maintain deep knowledge of the AdTech ecosystem, with particular focus on Retail Media and Search Ads, alongside DSP, SSP, CTV, DMP, CDP, and clean room technologies.
- Monitor industry trends, competitive dynamics, and regulatory developments to inform partnership strategy and identify new growth opportunities.
- Provide market insights and feedback to Product and Executive teams to influence roadmap and innovation priorities.
- Drive revenue growth across Retail Media and Search Ads partnerships, contributing meaningfully to overall company targets.
- Establish and track KPIs to measure pipeline development, deal velocity, partner activation, and revenue performance.
- Provide regular updates to the CRO and executive leadership on progress, risks, and opportunities.
- Contribute to broader commercial strategy discussions and annual planning processes.
Benefits
- Medical, Dental & Vision Plans
- Flexible PTO
- 401k w/ employer match
- Full-time employees are eligible for comprehensive benefits (subject to the terms of applicable plans/policies/agreements, which will be made available to you after commencing employment).
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What This Job Offers
Job Type
Full-time
Career Level
Executive
