Vice President, Investor Engagement Marketing

Computershare • New York, NY

1d • $150,000 - $190,000 • Hybrid

About The Position

In this position, you’ll be based in the New York NY office for a minimum of three days a week, with the flexibility to work from home for some of your working week. Find out more about our flexible work culture at computershare.com/flex.
We have a unique opportunity for someone to contribute their talents and strengths as a VP Investor Engagement Marketing for the Investor Engagement Group.
The Investor Engagement Group is a fast-growing business within Computershare, bringing together Georgeson’s market-leading corporate advisory services with strategic investor intelligence and investor relations software solutions. Together, these offerings support public companies in navigating corporate governance, activism, M&A, shareholder meetings, investor relations, and shareholder engagement. Clients served are the most senior leaders at listed companies including Board of Directors, C-Suite executives, and senior management across investor relations, legal, governance and sustainability teams.
The Investor Engagement business operates within Computershare Limited, a listed company with more than 25,000 issuer clients in 22 countries. Computershare is a global leader in transfer agency and share registration, employee equity plans, proxy solicitation, mortgage/loans services and communications, Computershare also specializes in a range of other diversified financial and governance services.
A role you will love
The Vice President, Investor Engagement Marketing is accountable for architecting, building, and scaling a modern, high-velocity marketing engine that propels Investor Engagement (IE) from early-stage launch to sustained market leadership. Operating in a competitive segment of financial services, this role must function with the speed, ingenuity, and experimentation mindset of a scale-up while leveraging the global reach and credibility of Computershare.
This leader must bring deep expertise in growth marketing, digital marketing, martech, analytics, and content strategy—paired with a demonstrated ability to scale B2B businesses from 0→1→100, ideally within fintech, SaaS, capital markets, or VC/PE-backed environments. Success requires someone who has built marketing engines that drive measurable revenue growth, disrupt larger incumbents, and create differentiated market presence.
The role requires a builder and operator: someone who can design strategy, roll up their sleeves to execute, experiment rapidly with new approaches, and continuously optimize based on measurable performance. The ideal candidate understands the nuances of the multiple Investor Engagement personas—including issuers, boards, investor relations officers, corporate secretaries, institutional advisors, and governance professionals—and can translate market insight into powerful, technical, and disruptive marketing initiatives.
The ideal candidate will have deep Investor Relations industry expertise, including governance, shareholder engagement, proxy advisory dynamics, and capital markets communication strategies.
You will interact with suppliers and will have the following key internal relationships working across time zones:
C-suite – both global and regional
Issuer Services Marketing
Sales leadership and enablement
Commercial/Sales Operations
Marketing Intelligence
Product management
Regional marketing
Corporate communications
Finance
This role will report to the Head of Issuer Services marketing with a dotted line to the global CEO of Investor Engagement.

Requirements

• The role requires a builder and operator: someone who can design strategy, roll up their sleeves to execute, experiment rapidly with new approaches, and continuously optimize based on measurable performance. The ideal candidate understands the nuances of the multiple Investor Engagement personas—including issuers, boards, investor relations officers, corporate secretaries, institutional advisors, and governance professionals—and can translate market insight into powerful, technical, and disruptive marketing initiatives.
• The ideal candidate will have deep Investor Relations industry expertise, including governance, shareholder engagement, proxy advisory dynamics, and capital markets communication strategies.
• Bachelor's Degree (concentration in marketing, strategy, or management) - Master’s degree a plus
• 15+ years of financial services or fintech marketing experience, preferably in financial services.
• Experience in the ideation and execution of high-impact marketing campaigns, programs and enablement tools that drive future and current client engagement and deliver measurable results.
• Well-versed in digital, AI optimization, search, product, content, and influencer marketing with knowledge of key content, digital and social metrics, and attention to detail in analyses, deliverables, and communications.
• Experience with Eloqua operations, analytics, and dashboards as well as overall email marketing strategies and best practices.
• Proven people management experience including attracting and developing talent.
• Proven experience in leading a team across different functions, with the ability to motivate, support and develop others - able to apply analytical rigor to measure marketing performance, including impact, influence, and contribution to pipeline (required).
• Strong project management skills coupled with the ability to organize, prioritize, and thrive in a fast-paced, collaborative, and matrixed environment.
• Possess critical thinking, excellent time management and project management skills.
• Highly proficient in all things Microsoft Office, especially Teams, Word, PowerPoint, and Excel; experience with Salesforce, CRMoD, BI, Cvent and Eloqua is a plus.

Responsibilities

• Build and Scale a High Velocity Marketing Engine
• Lead Digital, Martech, and Data Strategy
• Shape IE’s Strategic Positioning and Market Differentiation
• Create IR Aligned, Persona Driven Marketing Strategies
• Own Go to Market (GTM) Planning and Cross Functional Alignment
• Lead Content, Thought Leadership & Executive Communications
• Drive Demand Generation & Pipeline Acceleration
• Lead and develop the IE Marketing Team
• Manage Budgeting, Forecasting & Operational Excellence
• Represent IE Externally and Internally

Benefits

• Paid parental leave, flexible working and a caring and inclusive culture
• Health and well-being rewards that can be tailored to support you and your family, including paid time off, observed holidays, medical, dental and vision plans.
• Invest in your future with 401k matching, setting aside salary to purchase shares in our company and tax-advantaged flexible spending plans, including healthcare, dependent care and commuter.
• Income protection. Our package includes short and long-term disability benefits, life insurance and supplemental life insurance.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive