US Marketing Lead, Monarch Urology

Johnson & Johnson Innovative Medicine•Santa Clara, CA

3d•Onsite

About The Position

Johnson & Johnson MedTech is recruiting for a US Marketing Lead, Monarch Urology. This role will be based in Santa Clara, CA. Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments. Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that’s reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world’s most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting. Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech The US Marketing Lead will report to the Head of Product Marketing, Urology and will be responsible for development and execution of our U.S. Commercial Marketing strategy in for the Monarch Urology Platform. The Monarch Urology Platform will create a new category of care as the first robotic-assisted urology platform designed for endoluminal and percutaneous access to the urinary tract to perform various diagnostic and therapeutic procedures. This critical leadership role will ensure marketing initiatives directly support the go-to-market strategy, launch objectives, sales growth, and customer adoption. Success requires strong cross-functional leadership, data-driven decision making, and close collaboration with field-based and internal teams to strengthen the Monarch Urology value proposition and accelerate growth. This role requires a forward-thinking, strategic leader who challenges the status quo in the dynamic and disruptive field of medical robotics.

Requirements

BS degree in relevant field required, MBA or advanced degree preferred
A minimum of 8 years of relevant MedTech business experience (Sales and Marketing) with 3-5 years of progressive marketing experience
Demonstrated ability navigating complexity and ambiguity while achieving business impact across the organization
Demonstrated success driving commercialization efforts that resulted in measurable revenue growth and customer adoption
Strong project management skills with ability to manage multiple priorities in a fast-paced environment
Excellent communication, stakeholder management, and influence skills

Nice To Haves

Experience driving a capital selling process and/or new procedure development is preferred
Experience leading or supporting new product launches with strong field execution preferred

Responsibilities

Develop and execute integrated downstream marketing plans that align to US business objectives, revenue targets, and brand strategy.
Own the tactical marketing calendar and drive timely delivery of initiatives across key moments (product and program launches, congresses, campaigns, etc).
Translate customer insights into clear positioning, messaging frameworks, and proof-point narratives that resonate with target customer segments.
Partner with Sales Leadership and Education team to build practical selling tools that improve conversion and sales effectiveness.
Support training content and field communications (e.g., playbooks, talk tracks, competitive positioning, account targeting).
Gather feedback from field-based teams and incorporate learnings into iterative improvements of materials and tactics.
Apply customer research, segmentation, and analytics to optimize targeting, channel mix, and resource allocation.
Monitor market dynamics (competitive activity, customer needs, barriers to adoption) and recommend tactical adjustments.
Own performance tracking for downstream initiatives using KPIs and dashboards; communicate results and insights regularly to Sr. Leadership Team.
Partner with Medical/Clinical, Regulatory, Legal, and Quality to ensure promotional claims are accurate, compliant, and appropriately substantiated.
Manage downstream marketing budget, forecast, and spend; optimize ROI across tactics and programs.
Lead agency/vendor relationships (creative, digital, media, PR, events) and ensure on-time, on-budget execution.