US HCP Paid Media + Omnichannel Marketing Manager

Dexcom

3h

About The Position

Dexcom is seeking a highly motivated, results-oriented marketing professional with a passion for building a world-class, purpose-driven brand marketing that helps HCPs empower their patients with diabetes to take control of their health. This role is focused on HCP paid media and digital omnichannel marketing and is ideal for a marketer who blends strategic thinking with hands-on execution to deliver data-driven, compliant marketing programs that engage, educate, and inspire healthcare professionals within the diabetes industry.

Requirements

• Deep experience in developing and executing media and omnichannel plans that deliver impact.
• Marketing expertise within the life sciences industry (HCP experience preferred, but not required).
• Action-oriented, accountable, and thrive in a fast-paced environment where priorities shift quickly.
• Strong analytical skills to turn data into decisions and optimization strategies that drive results.
• Communicate and collaborate effectively across cross-functional teams and agency partners.
• Stay highly organized, managing multiple priorities simultaneously without losing focus.
• Curious, proactive, and motivated to continuously improve marketing performance and outcomes.
• Typically requires a Bachelor's degree and a minimum of 8-12 years of related experience.
• At this level a graduate degree may be desirable with 4 years of related experience.

Responsibilities

• Lead HCP paid media strategy and execution across channels including paid search, paid social, display, programmatic, endemic, peer-to-peer, and sponsorships.
• Develop and execute integrated omnichannel HCP marketing plans, connecting paid media with owned channels such as HCP websites, email marketing, and personal promotion.
• Collaborate with internal teams and external agencies to deliver high-quality, integrated marketing initiatives on time and within budget.
• Own campaign performance measurement, reporting, and optimization, translating insights into actionable recommendations.
• Manage marketing budget planning, pacing, and reporting, with a focus on efficiency and ROI.
• Lead the medical, legal, and regulatory (MLR) review process to ensure all materials are compliant and aligned with internal standards.
• Maintain a strong focus on the end-to-end HCP experience, ensuring a cohesive journey across all touchpoints.

Benefits

• A front row seat to life changing CGM technology.
• Learn about our brave #dexcomwarriors community.
• A full and comprehensive benefits program.
• Growth opportunities on a global scale.
• Access to career development through in-house learning programs and/or qualified tuition reimbursement.
• An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees