Trade Show & Events Specialist

HME•Carlsbad, CA

55d•$69,700 - $92,900

About The Position

HME has been creating innovative products for the drive-thru and pro-audio industries since 1971. From the very beginning, we've known these solutions would never have happened without the customer-focused people who make up our company. HME has a team environment with a culture of collaboration, learning, and growth. With subsidiaries located in California, Missouri, Canada, UK, India, and China, companies around the world depend on HME for clear, reliable communication solutions. From setting the standard for drive-thru headsets and timer systems in the quick service restaurant (QSR) industry to developing professional audio equipment used in the Olympic Games, HME strives to create the newest, most innovative products on the market while providing quality care and attention to its customers. At HME you will have the opportunity to learn and grow while developing our future products. Come join our team!

Requirements

Exceptional organizational and time management skills with the ability to manage multiple complex projects simultaneously in a fast-paced environment.
Ability to use data to measure event success and drive continuous improvement.
Excellent verbal and written communication skills; ability to interact professionally with vendors, customers, and internal stakeholders.
Proficiency with Microsoft Office Suite (Excel, PowerPoint) and experience with CRM software (HubSpot/D365) and marketing automation platforms (HubSpot) is preferred.
5 years of proven experience coordinating B2B events, with a strong emphasis on tradeshows and demand generation.

Nice To Haves

Bachelor's degree in Marketing, Communications, Business, or a related field is preferred.

Responsibilities

Manages all aspects of tradeshow participation, including registration, booth selection and design, vendor management (e.g., freight, A/V, catering), collateral ordering, and scheduling.
Works closely with the Sales and Marketing teams to develop and execute pre-event, at-event, and post-event lead generation strategies, including email campaigns, targeted outreach, and booth activities.
Tracks and manages event budgets meticulously, ensuring all expenses are within allocated limits and achieving optimal ROI.
Utilizes CRM and marketing automation platforms to accurately track event-sourced leads, measure conversion rates, and report on event performance against goals.
Plans and manages internal events, such as sales kick-offs (SKOs), dealer & distributor summits, ensuring seamless logistics, venue setup, and positive employee experience.
Acts as the primary point of contact for internal stakeholders, managing agendas, internal communications, and necessary resources.
Coordinates logistics for smaller, high-touch customer events.
Ensures a high-quality, professional, and on-brand experience for all attendees, reflecting the company's values.