Trade Planning Lead – Walmart, Pet (National Retail Organization)

General Mills•Rogers, AR

6d•$81,000 - $121,700•Onsite

About The Position

The National Retail Organization (NRO) is seeking a Retail Trade Planning Lead (TPL) focused on Walmart (WM) Pet Retail Execution to provide the NRO, Pet Retail Excellence team, and Walmart Pet customer selling teams with retail execution planning, business analytics, and systems support to advance General Mill’s partnership with Walmart and Pet. In this newly created role, you will partner with the Pet Retail Excellence team, along with the Walmart Pet Customer team, on end-to-end execution. You will lead a standardized, integrated process for planning and development that delivers executional excellence to Walmart Pet Customer team plans using data led processes and decision making. This role works with and through others to achieve results. You will work closely with the Business Development team, Retail Managers, Pet Retail Excellence Team, Walmart Customer team, Category Management, and Customer Marketing along with other cross-functional partners. To learn more about our Walmart Business Center and surrounding area click here!

Requirements

Bachelor’s degree required
Minimum 2 years of relevant industry experience in sales, account management, trade funding, category management or other relevant experience
Successful demonstration of analytical skills using various data sources (e.g., NRO, Nielsen, IRI, customer and/or consumer data)
Must be proficient in software packages (Microsoft Excel and PowerPoint)
Cross functional stakeholder management
Strong communication skills across all levels of the organization
Self-motivated and detail oriented with the ability to perform well in a fast-paced, ambiguous and changing environment
Key leadership characteristics: integrity, operating with a growth mindset, collaborative, strong communicator & learning agility

Nice To Haves

Experience working with Walmart
Experience working with Pet
Internal systems knowledge (e2Open, Trade Planner, AVE, Engine, AFO, etc.)
Pet/Retail enthusiast!

Responsibilities

Leads a standardized, integrated process for the planning, development and execution of WM SSRs across WM Pet Customer Team.
Technical set-up of events in Salesforce
Partners with the WM Pet Customer Team to develop offers that maximize multiple inputs to drive selling effectiveness:
Leverages sell through data (Cat Mgmt. source) early in process
Data led SKU mix and shipper/offer configurations
Satisfies Walmart in store requirements: i.e. pallet heights to reach WM pricing signage, etc.
Sets Retail Selling Goals for Selling Initiatives at the Retail Sales Representative level that rolls up to the Retail Manager Team.
Consults with the Pet Retail Excellence team and WM Pet Customer Team to develop effective and impactful offer selling materials in partnership with the Walmart Pet customer team.
Partners with key NRO stakeholders to drive alignment and visibility to goals, debrief results and apply key learnings.
Work to analyze and debrief key selling windows utilizing retail execution and performance data from Salesforce, e2Open, Tableau and retail syndicated data from Luminate/Scintilla and Nielsen.
Analyze geographic business trends to develop store/market/regional selling opportunities
Answer/resolve NRO field stakeholder questions and store challenges in a timely manner
Lead the NRO Retail Execution, Systems, Planning, and Reporting for Pet New Items, and UPC Conversions.
Deliver clear and streamlined communication at all levels to drive seamless planning and execution.
Partners with the Pet Retail Excellence team on POS Display Materials for NRO in-store display execution
In partnership with the Pet Retail Excellence team, gather and analyze syndicated data (e.g., from Nielsen, NRO, consumers and/or customers) to identify opportunities to drive sales growth through implementation of retail strategies
Lead development of analytics and reporting to support cadence of accountability in partnership with NRO Business Development Team and the Pet Retail Excellence team
In partnership with the Pet Retail Excellence team, responsible for post-execution analytics and communicating key learnings across all stakeholders
Walmart Display Compliance Reporting and Analytics (internal NRO reporting)
Maintain data integrity within NRO specific data sets, and resolve any issues
Be highly proficient with data systems and analyzing, organizing, and formatting reports
System responsibilities include e2open, Salesforce CG Cloud back-office

Benefits

General Mills offers a competitive Total Rewards package focusing on your overall well-being.
We are proud to offer a foundation of health benefits, retirement and financial wellbeing, time off programs, wellbeing support and perks.
You may also be eligible to participate in an annual incentive program.

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