Territory Manager – K–12 EdTech

Studyville LLC

2d • $80,000 - $95,000 • Remote

About The Position

We are a fast-growing K–12 EdTech start-up on a mission to help school systems improve teaching and learning with innovative, practical solutions. We operate in a true start-up environment – fast-moving, collaborative, and “all hands on deck” every day. If you get energy from building something from the ground up and partnering with district leaders to solve real problems for students and educators, you’ll be a great fit here. The Territory Manager will have a hunter mindset, capable of building a customer base in the K–12 market. You’ll be responsible for prospecting into K–12 districts and schools, qualifying opportunities, running effective discovery calls and demos, and managing deals through to close with support from senior sales leadership. In this role, you will focus on generating and advancing new business opportunites with district and school leaders, including: Superintendents and Assistant Superintendents Chief Academic Officers and Curriculum Leaders Principals and other Instructional Leaders

Requirements

• 3+ years of successful B2B or B2E sales or account management experience
• At least 2 years selling into K–12 districts, schools, or K–12 EdTech (inside or field)
• Track record of hitting or exceeding quota in a hunting or hybrid (hunter/farmer) role
• Experience managing full sales cycle: running discovery, delivering demos, and managing opportunities from qualification to close
• Comfortable reaching out to and presenting to school and district leaders (principals, curriculum directors, APs, etc.)
• Strong communication skills (verbal, written, presentation) and professional presence
• High drive, resilience, and discipline in managing daily outreach and follow-up
• Comfortable working in a fast-paced, eveolving environment where processes and and products are still evolving
• Organized, detail-oriented approach to managing a pipeline and updating CRM

Nice To Haves

• Direct experience selling curriculum, assessment, instructional tools, or similar solutions into K–12.
• Experience selling into district-level leadership (Superintendents, CAOs, Assistant Superintendents)
• Familiarity with RFP/RFQ or committee-based selection processes
• Background in education (teaching, administration, or district-level role) is a plus, but not required.

Responsibilities

• New Business Development (Hunter Focus)
• Prospect into K–12 districts and schools within your territory.
• Research target accounts to understand basic context, size, structure, and potential fit.
• Build and maintain a healthy pipeline of qualified opportunities with district and school leaders.
• Use outbound channels (email, phone, LinkedIn, events, referrals) to secure introductory meetings.
• Follow up promptly on inbound leads and marketing-generated interest to move them into discovery.
• Consultative / Solution Selling
• Conduct structured discovery conversations to understand instructional and strategic priorities.
• Ask thoughtful questions to surface key challenges, timelines, and decision criteria.
• Deliver effective product demos tailored to the customer’s goals and use cases.
• Collaborate with senior sales team members on more complex proposals, pilots, and pricing.
• Manage your deals through the sales process – from initial discovery to proposal and close – with coaching and support from leadership.
• Stakeholder & Relationship Management
• Build strong relationships with key contacts (district leaders, curriculum teams, principals, instructional coaches).
• Learn to navigate multi-stakeholder buying processes, including committees and evaluation teams.
• Be a helpful, consultative partner by sharing insights, examples, and best practices from other customers.
• Coordinate with internal teams to ensure a smooth handoff from sales to implementation and customer success.
• Collaboration in a Start-Up Environment
• Partner closely with product, marketing, and customer success to align on messaging and needs from the field.
• Share clear, structured feedback from your conversations (objections, product requests, competitive intel).
• Contribute to improving sales materials, outreach sequences, and talk tracks.
• Jump in where needed – from supporting early implementations to attending conferences – reflecting our “all hands on deck” culture.
• Performance & Accountability
• Meet and aim to exceed your new business revenue and activity targets.
• Maintain accurate, up-to-date information in our CRM (contacts, activities, pipeline stages, notes, forecasts).
• Use activity and pipeline data to manage your territory and prioritize your time.
• Participate in regular pipeline reviews and coaching sessions to continuously improve.

Benefits

• Competitive base salary rate: $80,000 to $95,000 - with OTE ~$160K
• Opportunity to earn commission on top of base salary
• Health Insurance
• Generous PTO policy
• All business-related travel expenses covered (meals, lodging, and transportation)
• Opportunity to be an early sales hire and help shape the sales strategy and culture.
• A mission-driven environment focused on improving K–12 teaching and learning.
• A supportive, hard-working team that values transparency, ownership, and humor.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees