Temporary Senior Director, Integrated Investment

Omnicom Media US OMD•New York, NY

1d•Hybrid

About The Position

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. Temporary Senior Director, Integrated Investment As a Temporary Senior Director, you will play a critical role leading the day-to-day set up and optimization of performance campaigns across video and digital channels. You will lead the team as the main point of contact for the strategy to improve campaign performance. You will define, execute and optimize media channel strategies and initiatives ensuring that pacing, performance and the investment process is activated seamlessly to meet the client's goals and KPI's.

Requirements

10+ years of work experience with 4+ years of experience successfully leading digital and video investment teams
In-depth understanding of video campaign management and digital direct optimization practices
Strong program management and organizational skills, being able to manage multiple projects at once and enjoying working in a fast-paced, results-oriented agency
Strong leadership and management skills, and committed to nurturing, training and growing your team
Demonstrated ability to collaborate and be a team player with client business lead and other strategists and peers to deliver top quality work that exceeds the client's goals and KPI's
Demonstrated ability to extract analytical insights, tell a story, and deliver recommendations with rationale

Nice To Haves

Luxury or CPG industry experience a plus

Responsibilities

Develop short and long-term investment activation plans based on the client’s stated business objectives, implement those plans, and achieve key metrics (KPIs)
Extract insight/actions from data and relate the “story” back to client’s business goals
Organizational and leadership capabilities to assign resources, track progress, assist in execution and consistently plan programs through supervision of your team
Present and lead digital and video strategic and tactical plans with clients, staff and internal teams
Provide regular insights and training to challenge and develop team members
Facilitate and manage campaign creation, forecasting, budgeting, pacing, and optimization
Understand business concepts and client objectives to identify campaign expansion opportunities
Manage agency partner or technology relationships needed to support campaign initiatives
Show innovation and thought leadership in leading the integrated media planning and activation with new solutions and pilot opportunities as appropriate
Provide feedback and input for the development of the annual roadmap and learning agenda