We are looking for a Technology Product Management Associate Director (Market Strategy - Digital Lending ) to bring both thought leadership and a focus on execution to our digital lending solutions. The ideal candidate will have experience in digital lending, closing processing solutions, and capital and secondary market activities, including familiarity with emerging fintech solutions. The role includes, but is not limited to, serving as an internal and external evangelist for various industry segments, helping to determine product roadmaps, overseeing implementation with cross-functional teams, and working with marketing to define and execute go-to-market strategies. This person is responsible for leading and establishing the overall product management strategy for the assigned line of business(es), including the strategic vision and focus, lifecycle management, new product concepts, development of business plans, product launch through product rationalization, and execution of growth plans for all product lines or projects associated with their respective line of business. Products managed tend to be strategic in nature and are accompanied with a high degree of organizational visibility. Acts as the “go to person” in order to get goals and objectives accomplished in support of the organization’s market needs. Leads competitive analysis and market assessment activities and establishes marketing strategy based on the assessment of market trends, customer needs and competitive analysis. Establishes strategic marketing programs for new products or enhancements, including identification of market segments, product positioning, pricing and profitability. Identifies new distribution channels and coordinates product introduction and market exploitation to ensure maximum penetration. Integrates the activities of product management, marketing communications, development, and other organizational units, in the development, implementation and maintenance of all product work and launch plans.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed