Technical Sales Representative - Foundation & Grouting Equipment

Pennsylvania Drilling Co•Winchester, VA

86d

About The Position

Founded in 1900 in Wilkes-Barre, Pennsylvania, the Pennsylvania Drilling Company has a deep history as a mineral-exploration drilling company. This is your opportunity to join a business that has been conducting geotechnical work for over 125 years! Our manufacturing division in Winchester, VA manufactures high-end grout mixers, pumps, and silos for the heavy foundation and other construction industries. We seek a Technical Sales Representative who ensures that customers receive reliable, high-performance equipment that supports safe and efficient operations on job sites, while meeting or exceeding the company’s sales targets and contributing to long-term growth.

Requirements

Bachelor’s degree in engineering, construction management, or business is a plus but not required.
Proven experience in sales, preferably in heavy construction, industrial equipment, or related industries.
Familiarity with construction equipment, machinery, or tools; technical aptitude to understand product capabilities and applications.
Demonstrated ability to manage customer relationships, interpret project requirements, and provide technical guidance.
Experience preparing quotes, responding to RFPs/RFIs, and presenting solutions to clients.
Track record of meeting or exceeding sales targets and KPIs.
Strong communication and interpersonal skills; able to explain technical concepts clearly to non-technical audiences.
Ability to coordinate with cross-functional teams (engineering, production, service) to meet customer needs.
Willingness to travel to customer sites and project locations as needed, required.
Must possess valid state driver’s license as the position requires travel to client locations and for prospecting meetings

Nice To Haves

Experience attending trade shows, conferences, or other marketing/sales events is a plus.
Knowledge of inventory management or order tracking systems, preferred.
Experience in construction or industrial safety standards and compliance, ideal.
Prior experience providing technical support or training to customers, highly desired.

Responsibilities

Close and grow equipment sales through professional communication with existing and prospective clients.
Identify new opportunities, expand market awareness, and clearly communicate product features and benefits.
Maintain knowledge of competitor products and gather intelligence on pricing, features, and market strategies.
Research market requirements and trends to support strategic planning and product positioning.
Train customers and other sales staff on equipment and operational processes.
Participate in assembly or repairs when required.
Perform other special projects or duties assigned to support business needs.
Maintain current knowledge of all company products, equipment capabilities, and pricing structures.
Remain familiar with company inventory systems and tools used in order management.
Gather feedback to identify new product opportunities or improvements to existing lines.
Submit required sales reports (activity, pipeline, closings, follow-ups, progress toward goals).
Submit quarterly customer visit plans and coordinate scheduled client meetings with clear follow-up actions.
Ensure legal documents are issued to customers and returned copies are submitted for proper filings
Work closely with engineering, manufacturing, and service teams to ensure customer project requirements are met.
Prioritize build efforts in collaboration with manufacturing.
Communicate sales opportunities, customer requests, and product feedback to internal teams for continuous improvement.
Provide technical guidance during the sales process, including product capability explanations, equipment demonstrations, and solution recommendations.
Prepare detailed quotes, RFP/RFI responses, and technical presentations or webinars.
Offer installation best-practice guidance and technical assistance to solve equipment-related challenges.
Provide inside sales support for parts, machines, and tooling orders.
Manage and interpret customer requirements by speaking directly with clients to understand and anticipate their needs.
Identify and resolve client concerns, recommending solutions to prevent future issues.
Maintain awareness of relevant client information (future plans, payment performance, operational needs) and communicate key details internally.
Maintain accurate records of customer interactions, requirements, and contact information.