Survey Specialist (Analyst) - CSL

ASM Global•Frisco, TX

1d•Onsite

About The Position

LEGENDS GLOBAL Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white-label approach. Our network of 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year, is powered by our depth of expertise and level of execution across every component feasibility & consulting, owner’s representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking of world-class live events and venues. The Legends Global culture is one of respect, ambitious thinking, collaboration, and bold action. We are committed to building an inclusive workplace where everyone can be authentic, make an impact, and grow their career. Winning is an everyday thing at Legends Global. We have the best team members who understand every win is earned when we come together as one unified team. Sounds like a winning formula for you. Join us! CSL An operating division within Legends, CSL specializes in the market and financial evaluation of sports, music and other assembly facilities. With more than 3,000 engagements, CSL has become the silent force behind the success of many of the world’s best-known sports, entertainment and public venues. Delving deep into market data and leveraging our diverse experience working across sports and entertainment our consulting leaders have the insight to solve difficult problems and put together a data-driven plan for a new or redeveloped stadium, arena, ballpark, amphitheater, attraction, convention center and other such public assembly facilities. For more information on our firm and services, please visit our website at www.cslintl.com. THE ROLE The Survey Specialist (Analyst), with guidance from project managers and senior executives, will be responsible for supporting CSL with the tactical day-to-day administration and operation of all survey and focus group processes and advanced statistical analysis. Additionally, the Specialist will work to improve and enhance the survey platform. The role needs strong market research experience and aptitude for innovative approaches to generating customer insights for multiple stakeholders. Market research is a critical component of the feasibility studies CSL develops for clients who are evaluating the possibility of developing sports, entertainment or attraction facilities. Below are the key analytical steps included in a typical feasibility study: Market, economic, and demographic analysis Analysis of trends within an industry Implementation of focus groups Development and analysis of surveys (including conjoint) Analysis of competitive venues Identification of market opportunities Development of detailed financial models Economic and fiscal impacts analysis Evaluation of funding and return on investment metrics

Requirements

Ability to document and present research findings to support actionable strategies
Detail oriented with attention to the rigor of the design, methodology, and analyses
Ability to work independently and within a team environment; willingness to champion new tools, processes, and methodologies as aligned with business needs
Expert proficiency in MS Excel, Word, PowerPoint, SPSS
Excellent communication, organizational and time management skills, with an emphasis on managing and meeting deadlines
Self-starter
Bachelor’s Degree in Market Research or Computer Science or equivalent degree/experience
3-5 years of experience leading market research studies using a range of methodologies such as conjoint analysis, maximum difference scaling, multivariate analysis, survey analyses, interviewing techniques, discrete choice techniques, segmentation
Demonstrated experience translating broad business challenges into actionable research projects, and driving those projects to successful completion

Responsibilities

Develop primary research insights to produce well-organized and comprehensive client-ready reports
Analyze data from a number of sources and derive commercial insight for clients
Deliver superior customer service and meet client needs, commitments and deadlines
Lead design and execution of market research projects
Develop and enforce survey design best practices
Build surveys using advanced survey programming tool (i.e. Sawtooth, Qualtrics)
Leverage data from multiple sources (quantitative and qualitative) to drive insights into customer profiles, choices, and behavior
Expand the range and scope of research CSL performs to understand customer preferences and predict customer behavior
Implement custom java script code into client surveys to render custom functionality as needed
Develop and code surveys to ensure responsive design and rendering on mobile devices
Overall project management responsibility through the survey life cycle, including programming, launching, in-field monitoring and on-going client communication
Test quality assurance of online surveys
Schedule and monitor email invitations for online surveys
Report on response rates while survey is in-field
Troubleshoot issues with in-field surveys as they may arise
Work closely with the client and the survey team to ensure flawless execution
Interpret data and produce clear reports that illustrate research findings and insights