Supervisor, Strategy

Publicis Groupe•New York, NY

32d

About The Position

We are looking for a talented Supervisor, Strategy to manage the day-to-day Media Planning and Strategy functions for a well-known client brand in the CPG category. This person will support a team in the development and execution of high budget media plans for assigned business. In addition to orchestrating channel spend, the Supervisor will effectively leverage experience, knowledge, and skills to assist in strategy formation by conducting audience research, exploring competitive messaging, and developing category insights that support business objectives. The ideal candidate is a collaborative, detail-oriented leader who loves organization and puzzle solving. They are both analytical and thoughtful and can lead a strategic media plan with assistance from senior staff. This person is a strong communicator, writer, task manager, and mentor to their team. This position will manage several junior team member's day to day, and reports directly to the Director, Strategy.

Requirements

B.A. or B.S., preferably in Marketing, Advertising, or related field
Agency experience highly preferred
3+ years of experience in media and TV planning/strategy
Experience in providing competitive reporting and insights
Computer Skills/Software Knowledge: Microsoft Suite, MediaRadar (fka Kantar), Pathmatics, Flowchart Software (e.g. Mediatools/Guideline), R/F and Optimization Software (e.g. NMI), GWI. Understand its capabilities and applications to translate data into actionable insights
Strong knowledge of all cross-channel media, with a drive for curiosity and passion for the client's business
Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
Demonstrate ability to learn new propriety software and processes quickly and proficiently
Understanding of Activation/Negotiation team functions
Strong organizational, communication, and time-management skills
Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment
Understand the capabilities of each media channel to maximize the impact and components within each campaign
Able to make independent decisions, rely on minimal supervision, use experience/judgement and identify priorities for themselves and their reports
Meet client and internal deadlines and obligations
Be able to identify and promote solutions and be a resource to others in the resolution of complex problems/issues

Responsibilities

Lead and contribute to strategic planning initiatives including deck writing, budget and channel allocation, and audience development
Collaborate with and effectively communicate and present to clients, IAT partner agencies, management and internal teams daily
Review client deliverables for quality, ensuring that recommendations and work product are sound and viable
Closely supervise the implementation and execution of the media plan, which includes ideation, budgeting, scheduling and establishing benchmarks for control
Support development of strategic approach and experience design by delivering channel ideas that support client objectives and by providing the link to reality of historical performance and in-market opportunities
Research, interpret and evaluate available marketing and research data to develop media objectives and strategies
Responsible for managing projects and resources for area of specialization
Accountable for accuracy and media intelligence
Resource for others to resolve complex questions/problems
Supervise, motivate, orient, train, assign and review the work of direct reports
Responsible for management and development of Associates and Senior Associates