TEMP - Summer Marketing

City of GarlandBaltimore, MD
2dHybrid

About The Position

The Seasonal Marketing Assistant supports the Parks, Recreation, and Cultural Arts Department by promoting programs, events, facilities, and community initiatives through digital media, in-person outreach, and marketing support activities. This position assists with content creation, event coverage, and community engagement efforts to increase program participation and public awareness. Essential Duties and Responsibilities include the following. Other duties may be assigned.

Requirements

  • High school diploma or equivalent required.
  • Basic understanding of social media platforms and digital marketing principles.
  • Ability to create engaging written and visual content.
  • Strong verbal and written communication skills.
  • Basic video editing skills required, including trimming, formatting, captioning, and preparing content for social media platforms.
  • Ability to work independently and collaboratively in a team environment.
  • Professional demeanor when interacting with the public.
  • Strong organizational skills and attention to detail.
  • Ability to operate a smartphone or camera for content capture; familiarity with basic design platforms (e.g., Canva or similar tools) preferred.
  • Position may require standing for extended periods and light lifting of promotional materials (up to 25 pounds).
  • Ability to work evenings and weekends as required.

Nice To Haves

  • College coursework in Marketing, Communications, Public Relations, or a related field preferred.
  • Working knowledge of Adobe Creative Suite

Responsibilities

  • Assist in creating and scheduling content across social media platforms (Instagram, Facebook, etc.).
  • Capture photographs and short-form video content at programs, events, park sites, and recreation facilities.
  • Represent the department at community events, outreach engagements, and promotional activities.
  • Assist in the development and distribution of promotional materials, including flyers, digital graphics, and newsletters.
  • Support website updates and event postings.
  • Assist in gathering and compiling participant feedback, survey responses, and engagement metrics.
  • Support branding initiatives and seasonal marketing campaigns.
  • Distribute marketing materials at recreation centers, parks, and community partner locations.
  • Assist staff with special projects and additional marketing initiatives as assigned.
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