Student Marketing Ambassador- Winston Salem State University - Winston-Salem State U.

Aramark • Winston-Salem, NC

13h

About The Position

WSSU Dining is seeking an energetic, creative, and student-focused Marketing Manager to lead all campus marketing, engagement, and promotional initiatives. This role connects the dining program to the vibrant WSSU community through authentic storytelling, impactful events, and dynamic digital marketing.

The ideal candidate will have a strong background in social media management, graphic design, and event activation, with the ability to relate authentically to students at an HBCU. This individual must be a self-starter who is organized, outgoing, and passionate about campus life.

Requirements

• Bachelor’s degree in Marketing, Communications, Graphic Design, or related field (or equivalent experience).
• 1–3 years of professional experience in marketing, communications, or social media management.
• Proficiency in Adobe Creative Suite and/or Canva.
• Strong writing, communication, and organizational skills.
• Demonstrated ability to engage and relate to a diverse student population, particularly within the HBCU community.
• Self-motivated and comfortable managing multiple priorities independently.

Nice To Haves

• Prior experience in higher education marketing or campus dining.
• Photography, videography, and content-creation experience.
• Experience supervising or mentoring student teams.
• Passion for food, hospitality, and campus culture.

Responsibilities

• Develop and execute comprehensive marketing and engagement plans that drive participation in campus dining programs.
• Manage WSSU Dining’s social media channels (Instagram, TikTok, Facebook, etc.) with relevant, high-quality content that reflects student culture.
• Design print and digital materials (flyers, menus, banners, signage, and digital screens) using Adobe Creative Suite or Canva.
• Coordinate on-campus events, tabling, promotions, and partnerships with student organizations, athletics, and residence life.
• Capture and edit photography/video content for use in campaigns, newsletters, and social media.
• Track analytics to assess engagement and refine marketing strategy.
• Serve as the liaison between Aramark Marketing and campus partners, ensuring alignment with WSSU and corporate brand standards.
• Recruit, train, and manage a team of student marketing interns to support campus engagement, event coverage, and content creation.
• Oversee marketing budget and maintain inventory of promotional materials.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 5,001-10,000 employees