Student Intern 2 (Parks Division)

Wayne County Government•Detroit, MI

About The Position

The Parks Marketing and Outreach Student Intern 2 supports Wayne County Parks in promoting programs, events, and park amenities to the community. This internship provides hands-on experience in marketing, communications, community engagement, and event promotion while helping increase awareness and participation in parks and recreation services.

Requirements

Ability to analyze information, summarize findings, and present results clearly.
Knowledge of social media analytics.
Capacity to adapt to different work environments and learn new systems and procedures.
Commitment to confidentiality and adherence to county policies and procedures.
Strong written and verbal communication skills.
Current enrollment in an accredited college or university program, preferably in Marketing, Communications, Public Relations, Recreation Management, or a related field.
Familiarity with social media platforms (Instagram, Facebook, X/Twitter, TikTok).

Nice To Haves

Basic graphic design skills using tools such as Canva, Adobe Creative Suite, or similar platforms preferred.
Photography or video editing experience preferred
Event planning or outreach experience preferred

Responsibilities

Assist in developing and implementing marketing campaigns for parks programs, events, and initiatives.
Create content for social media platforms, newsletters, and the department website.
Design flyers, posters, and promotional materials for community distribution.
Help coordinate outreach efforts to schools, community groups, and local organizations.
Assist with promotion and support of community events, festivals, and recreational programs.
Collect photos and videos at parks and events for marketing use.
Conduct basic research on marketing trends, community engagement strategies, and comparable park systems.
Help maintain marketing calendars and outreach contact lists.
Track and report engagement metrics (social media reach, attendance numbers, etc.).
Provide general administrative support to the Parks & Recreation team as needed.