Strategy Intern

CHEIL USA • Plano, TX

1d • Hybrid

About The Position

Like you, this job is multidimensional. And every aspect is crucial to creating culturally relevant work.
Trend-hunt and discover what is new and what is next in the tech, social and cultural realms
Translate (sub)cultural shifts into unique and useful insights
Build channel and content plans based on platform nuances and campaign goals
Help craft target profiles and consumer journeys that find connection opportunities
Learn how and contribute to writing creative briefs
Participate in the creative process with honest and insightful feedback
Help us design, track and report on campaign and brand metrics
Analyze and identify performance patterns and drivers to define future opportunities

Requirements

• Pursuing a Bachelor’s Degree in advertising, marketing, communications, business or a related field preferred
• Comfortable presenting and articulating ideas to both peers and clients
• Strong writing chops- whether you are an English major or not, you understand the importance of writing a strong narrative or point of view
• Able to work onsite in a hybrid environment at the Plano, Texas office. Monday – Thursday. 32 hours a week.

Nice To Haves

• Some advertising campaign strategy experience in the classroom or internship a big plus
• Exposure to secondary tools (such as Simmons/MRI, GWI, Brandwatch, Mintel, etc.)

Responsibilities

• Trend-hunt and discover what is new and what is next in the tech, social and cultural realms
• Translate (sub)cultural shifts into unique and useful insights
• Build channel and content plans based on platform nuances and campaign goals
• Help craft target profiles and consumer journeys that find connection opportunities
• Learn how and contribute to writing creative briefs
• Participate in the creative process with honest and insightful feedback
• Help us design, track and report on campaign and brand metrics
• Analyze and identify performance patterns and drivers to define future opportunities

What This Job Offers

• Career Level: Intern
• Number of Employees: 251-500 employees