Strategy Director

Wildtype • New York, NY

1d

About The Position

The Strategy department at Wildtype is seeking an insightful, collaborative creative thinker to spark for key businesses and accounts within the agency. If you have experience managing a portfolio of business, understand the creative briefing process, and have developed marketing communications that have had a demonstrated measurable impact, you could be the strategic catalyst we need. From identifying research gaps and problems to solve to sparking pockets of opportunity and developing inspiring creative briefs, the Strategy Director will incite the strategic shifts that motivate action and conversation-worthy dialogue that will bring significant value to our company, clients, and customers alike.

Requirements

• Bachelor’s degree required, preferably within the field of sociology, anthropology, advertising, marketing or other related field
• 5-7 years’ experience in an agency, market research, healthcare communications, or similar pharmaceutical marketing/consulting environment (HCP oncology experience preferred)
• Deep understanding and curiosity of brand strategy fundamentals, development, and processes
• Proven track record of developing and presenting strategic recommendations that drive marketing and business strategy objectives, helping brands overcome strategic challenges
• Strong research, analytical, AI, and data synthesis skills; ability to distill complex information into actionable insights
• Exceptional verbal and written storytelling and communication skills
• Experience leading workshops and facilitating cross-functional collaboration (fluency in Miro/Mural a plus)
• Creative, independent thinker who thrives in a fast-paced, evolving environment.
• Ability to manage multiple projects, prioritize effectively, and deliver results
• Willingness to travel to client offices as required
• Ability to work effectively in a fast-paced environment with many competing priorities.
• Team player with a professional, outgoing, and assertive attitude

Responsibilities

• Guide the strategic direction for brand development, positioning, and marketing approaches, ensuring solutions are data-driven and insight-led
• Oversee and synthesize market research (primary and secondary) to generate deep customer, market, and competitor insights and deduce implications for our clients and the brand
• Develop and present clear, compelling strategies, inspiring creative briefs, content maps, and multichannel engagement plans
• Lead and facilitate workshops that inspire breakthrough thinking and strategic excellence
• Initiate strategic recommendations for future actions that target identified pockets of opportunities (i.e. what information about our brand is missing from the physician perspective, and what steps should be taken to fill the gap?)
• Drive interpretation and implications of research into presentations
• Collaborate with cross-functional teams to ensure strategies are translated into impactful creative and business results
• Contribute to new business efforts, providing strategic leadership, insight generation, and storytelling
• Stay ahead of macro-trends in oncology, healthcare, science, and culture, identifying implications and opportunities for our clients
• Mentor junior strategists and contribute to a culture of learning, growth, and curiosity.

What This Job Offers

• Job Type: Full-time
• Career Level: Director